The offer price, or the Bid price is what an investor is willing to pay for an investment. If Apple shares are trading at $93.75, an investor’s offer price could be at $93.70. In other words, what are you willing to pay (offer) for this security? It is only an offer and will not be accepted if the seller is not willing to let go at the offer price. This offer price pertains to all traded investments, whether it be a stock, an option, future or even a bond. As the term Offer Price is very much self-explanatory, it is very easy for us to conclude that it can be used almost anytime a buyer or seller are negotiating a product or a service.