chapter3-2

You can easily use the quote page on your brokerage account to locate stocks you might want to buy. If you know the ticker symbol you want to buy, or know the company’s name, you should be successful in locating the current price and status of any publicly traded security. Remember, some companies have multiple classes of stocks and/or other securities. You should know exactly what stock or security you’re looking for so you don’t get incorrect information and pricing.

Type in “LUV” into the quotes page on your free trading account and should get something like this:

chapter3-2b

You should become comfortable with the data you receive when you look up a stock. Here are some brief explanations of the numbers:

  • Last Price: The most recent price that the stock has traded.
  • Today’s Change: The change in price (and the percentage change) compared to yesterday’s closing price.
  • Today’s open: The first price at which this stock traded when the markets opened up this morning. Note that stocks DO NOT open at the same price that they closed at the day before.
  • Volume: This indicates the number of shares that have traded today. Some stocks may trade millions of shares each day, and others only trade a few hundred or even zero shares per day.
  • Previous Day’s Close: This number is the price of the stock for the last trade of the previous day.
  • Bid/Ask:  The “bid” is the highest price a buyer is currently willing to pay for a stock, while the “ask” is the lowest price at which a seller is currently willing to sell (sometimes this is also called the “offer”). The size is the number of shares for the bid or ask price.
  • 52 Week High/Low: This is the highest/lowest price the stock has traded at during the last 52 weeks and allows you to compare the current price to its 52 week range.
  • Charts: Stock charts come in a variety of formats. They all track pricing data, usually the OHLC (open, high, low, close), but they can display this information with different styles (lines, bars, candlesticks), different date ranges (day, week, month, year, 5 years) and other information like volume, moving averages and dozens of other indicators. If you like pictorial representations, you’ll find charts for every statistic and relationship for stocks.
  • Annual Dividends: Dividends are cash payments that some companies make as a way of returning operating profits to the shareholders. If you own enough stock, you might have a wonderful income just from your stock dividends.
  • Annual Dividend YieldThe annual dividend amount divided by the current stock price.: This is an important measure of return of the stock and is calculated as the Annual Dividend amount divided by the current stock price. If the stock is at $10.00 and the company pays out a cash dividend of $0.50, then the Annual Dividend Yield is 5%.
  • EPS: Earnings Per Share displays the company’s earnings (profit) per share. It is calculated by dividing the company’s most recent annual income by the number of shares outstanding.
  • Beta: Beta is used to measure the volatility of a stock as compared to the market as a whole. A beta of 1 means that it moves equally with the market. A beta greater than 1 means the stock moves up or down more quickly than the market overall; a beta between 0 and 1 means the stock doesn’t move as much as the market, and a negative beta means the stock moves in the opposite direction of the market.

Mark's Tip
Mark
Find a website that gives you the type of information you are looking for when you get stock quotes.


The first thing you must understand about trading stocks is that the exchanges have assigned each stock a unique “ticker symbol” for identification purposes. When researching stocks, getting quotes, and placing trades, you usually have to know the ticker symbol.

Stock ticker symbols are usually 1 to 5 letters long. (Occasionally they contain a “.” or a “-” to designate a subtle difference or class of shares.). Some of the oldest and biggest companies have only one letter as their stock symbol:

  • C (Citigroup)
  • F (Ford Motors)
  • S (Sears)
  • T (AT&T)
  • X (U.S. Steel)
  • Z (Woolworth)

Ticker symbols for some of the largest and most widely held stocks are below. These are the 30 stocks that make up the Dow Jones Industrial Average that you hear quoted all of the time:

The Dow Jones Industrial Average consists of the following 30 companies:

Company Symbol Industry Date Added
3M MMM Conglomerate 1976-08-09 (as Minnesota Mining and Manufacturing)
Alcoa AA Aluminum 1959-06-01 (as Aluminum Company of America)
American Express AXP Consumer finance 1982-08-30
AT&T T Telecommunication 1999-11-01 (as SBC Communications)
Bank of America BAC Banking 2008-02-19
Boeing BA Aerospace and Defense 1987-03-12
Caterpillar CAT Construction and Mining Equipment 1991-05-06
Chevron Corporation CVX Oil & gas 2008-02-19
Cisco Systems CSCO Computer networking 2009-06-08
Coca-Cola KO Beverages 1987-03-12
DuPont DD Chemical industry 1935-11-20 (also 1924-01-22 to 1925-08-31)
ExxonMobil XOM Oil & gas 1928-10-01 (as Standard Oil)
Walgreens-Boots Alliance WBA Pharmacy and Healthcare 2018-06-07
Hewlett-Packard HPQ Technology 1997-03-17
The Home Depot HD Home improvement retailer 1999-11-01
Intel INTC Semiconductors 1999-11-01
IBM IBM Computers and Technology 1979-06-29
Johnson & Johnson JNJ Pharmaceuticals 1997-03-17
JPMorgan Chase JPM Banking 1991-05-06 (as J.P. Morgan & Company)
Kraft Foods KFT Food processing 2008-09-22
McDonald’s MCD Fast food 1985-10-30
Merck MRK Pharmaceuticals 1979-06-29
Microsoft MSFT Software 1999-11-01
Pfizer PFE Pharmaceuticals 2004-04-08
Procter & Gamble PG Consumer goods 1932-05-26
Travelers TRV Insurance 2009-06-08
United Technologies Corporation UTX Conglomerate 1939-03-14 (as United Aircraft)
Verizon Communications VZ Telecommunication 2004-04-08
Wal-Mart WMT Retail 1997-03-17
Walt Disney DIS Broadcasting and Entertainment 1991-05-06

Some ticker symbols have a sense of humor like LUV (Southwest Airlines), and YUM (Yum Brands), which owns Kentucky Fried Chicken, Taco Bell and Pizza Hut.

Glossary

Ask Price:
The price that sellers want to sell for is called the “Ask” price.
Bear Market:
A prolonged period of pessimism and falling stock prices that seems to feed on itself and generates even more pessimism and even lower stock prices.
Bid Price:
The price that buyers are willing to pay is called the “Bid” price.
Bull Market:
A prolonged period of optimism and rising stock prices that seems to feed on itself and generates even more optimism and even higher stock prices.
Business Cycle:
The typical business cycle consists of periods of economic expansion, contraction (recession) and recovery to a new peak.
IPO:
IPO stands for Initial Public Offering. This represents the FIRST opportunity for the public to purchase shares in a particular company.
Recession:
A recession occurs if a business cycle contraction is severe enough and the GDP declines for 2 consecutive quarters.
Stock Exchange:
Stock exchanges are simply organizations that allow people the ability to buy and sell stocks.

Further Reading

Exercise

If you haven’t already place at least one stock trade.

  • Make at least one trade of an index ETF and a Gold ETF in your practice account.

Read some financial web sites and turn on some financial TV shows and see where the “experts” think we are in the economic cycle. Are we in a recession or are we in an expansion phase?


chapter2-10aAs a newer investor, you should also be aware that you can save some research time by investing in mutual funds instead of individual stocks. Mutual funds contain a mix and diversity of stocks in which you will spread out one investment into many small blocks of shares.

Mutual funds and ETFs (exchange traded funds) have been available since the mid-1970s (mutual funds) and early 1990s (ETFs), attracting billions of investment dollars. An easy way for investors to diversify their portfolio without doing extensive research on individual companies and stocks, they are attractive to the casual or, perish the thought, lazy investor. Over time, mutual funds, ETFs, and Index ETFs (funds specializing in and tied to an industry index) have performed quite well.

You should understand, however, that few of these funds have outperformed the market in general. More than 90% of mutual funds fail to beat the S&P 500 index (a compilation of the 500 biggest U.S. stocks) every year, making mutual funds an expensive way to pay for diversification and risk management.

One of the many reasons that funds cannot beat the markets is because of the obvious expenses that they have. They buy ads in magazines and on TV. They have large legal and accounting expenses. And they have to mail you your statements every month. Some mutual funds charge rather large fees for trades and/or management. Always learn about these fees before you decide which mutual fund is best for you. In most cases, these fees reduce your return by 0.50-2.00% and make investing in individual stocks by yourself the logical choice.

One of the myths about the stock market is that you get what you pay for and that by paying big fees, you’ll get a big return on your return. That simply isn’t true and, in fact, the opposite is more often true: low fees and no expenses usually lead to the biggest returns on your money.

To learn about other market myths, see Myths About Stock Market Investing.

The stock markets of the world are a wonderful opportunity to increase your wealth. However, you must bring your brain and knowledge with you when you enter these waters. It’s important that you learn all that you can about the market: how it works, market cycles, how it faces roadblocks and problems, and how you should react to the highs and lows that eventually occur. Be strong, be confident, be smart, hopefully be lucky – and be profitable!


While the wild roller coaster swings of the market make the media highlights, stocks remain an excellent choice to achieve a high – and steady – return. In finance textbooks, this is called return on investment (ROI) and is one of the most important measures of all investments choices. After all, when comparing different investment choices, isn’t it all about how much money can be earned upon an investment?

Over time, stocks have proven to achieve a consistently high ROI. For example, over the entire century, from 1900 to 2000, global stocks returned 9.2% on average, per year (U.S. stocks returned an even better 10%!) while bonds generated 4.4%, and cash (short-term Treasuries) returned only 4.1% on average, per year.

The difference between investing in stocks versus staying in cash and earning short-term Treasury rates over a lifetime of saving can end up being hundreds of thousands of dollars! Take a look at the chart below of two different investors. One invested in cash (Investor A), the other in stocks (Investor B). Both investors had the exact same amount of money to invest ($100,000) and same amount of time to see their investments grow (20 years). Look at the difference:

chapter2-9a

Investor A ended up with $214,567, a 114% return – not bad. But Investor B who bought stocks ended up with $532,590, a 433% return!!! By investing in stocks by simply buying the broad stock market through the S&P 500 index, Investor B made $317,823 more money than Investor A who remained in cash and earned short-term Treasury rates..

Uninformed people think you can get rich or poor fast with stocks as compared to other more stable investments. You certainly could achieve these dubious results. However, if you follow the simple rules you learn in this course, you will prevent yourself from falling into that trap. It is a fact: over the last 100 years, stocks have proven to be the BEST investment despite their daily – sometimes hourly – ups and downs.

Mark's Tip
Mark
You must understand our emphasis on the long-term value of investing in the stock market. Investing in the stock market will not allow you to “get rich quick” but, as the last 100 years prove out, investing in stocks WILL allow you to “get rich slowly.”
However, timing and your investment horizon (the amount of time you have to leave your money invested) will determine your success. Take a look at this table below. If you had only 1 year to invest in the stock market, over the last 100 years you could have earned anywhere between 61% and -39% in that 1 year. But if you had 10 years to invest in the stock market, you would have AVERAGED somewhere between 19% and 0.50% per year, with a likely return of 11.10%.

US Stocks Average Returns for Different Holding Periods
Years Highest Lowest Average
1 61.00% -39.00% 13.20%
3 33.00% -11.00% 11.60%
5 30.00% -4.00% 11.90%
10 19.00% 0.50% 11.10%
20 15.00% 6.40% 9.50%


When you are ready to make your first trade you must open a brokerage account. Brokers generally fall into two categories: full service and discount brokers. Full service brokers like to make the decisions for you and will call you frequently with their ideas, suggestions and corporate research—but they will also charge you a hefty commission for the service they provide. Full service brokers generally want you to have at least $100,000 in cash to invest.

Finding the right full service broker is somewhat like locating the right doctor, accountant, lawyer, or psychologist. Sometimes you have to kiss many frogs before you find your prince. At other times, you can get a strong recommendation from a trusted friend or family member for a broker and you may have immediate chemistry with their broker. Much depends on how active you want to be in the investment market and which types of investments you favor (stocks, mutual funds, bonds, etc.).

The very fact that you have read this far indicates that you want to be more of a do-it-yourself type of person, so a discount broker is probably all you need. Discount brokerage accounts are easy to open, and generally require as little as $1,000 open an account.


chapter2-7a The mere perception that a market is becoming Bearish is not a predictor of disaster. Fortunes have been made in Bear MarketsA prolonged period of pessimism and falling stock prices that seems to feed on itself and generates even more pessimism and even lower stock prices.. The trick is to know when one is coming and react appropriately.

If you can learn to anticipate market trends before they occur, you will become a very successful investor.

Be careful though. Timing, which can make or lose you money, is not easy to master. There is no underlying secret to getting it right.

Because timing markets requires you to be correct twice: first when you buy a stock at a cheap price and a second time when you sell it back at a higher price. Most investors have a hard enough time simply buying low, let alone selling high.

This difficulty in market timing has led many investors to adopt a “Buy and Hold” strategy where they buy a stock and hold it for as long as it is profitable. When famed billionaire investor Warren Buffet was asked how long he likes to own a stock, he shot back, “Forever.”

Also, remember that there can be serious costs if you have poor market timing. Unlike some other investments (e.g., real estate), stock trading often comes with a short clock. Prices can change – for better or worse – very quickly. Even expert stock traders experience losses because of timing. The best thing an investor can hope for is merely to be right a bit more often than be wrong.

Mark's Tip
Mark
When trading stocks, we all would like to consistently buy at the bottom and sell at the top of a stock’s trading range. But you need to accept the fact that this is impossible. A good target is to try to buy in the bottom 25% and sell in the top 25% of a stock’s trading range–that is a more reasonable goal.

The table below shows that over 5,037 days (a 20-year period from 1994 to 2013), $10,000 invested in an S&P 500 index would have generated a gain of $58,352.

chapter2-7b

chapter2-7c

If an investor tried to time the market and missed the top 20 days with the largest gains in that 10-year period, they would have ended up with a different result—a loss of $360! Missing just 5 of the biggest days drops your annually return from 9.22% to 7.00%.

Nevertheless, don’t let the dangers of timing the market dissuade you from trying to learn and recognize the trends in order to buy low and sell high.

Mark's Tip
Mark
Remember that stock market prices are based on future earnings potential, and not necessarily past or current results. Therefore, even though the economy might be in a recessionA recession occurs if a business cycle contraction is severe enough and the GDP declines for 2 consecutive quarters., that doesn’t mean that stock prices must be falling. If the majority of investors feel that the recession has ended and a Bull MarketA prolonged period of optimism and rising stock prices that seems to feed on itself and generates even more optimism and even higher stock prices. is coming soon, stock prices will start going up in anticipation of the next bull run.


chapter2-6aBull and Bear MarketsA prolonged period of pessimism and falling stock prices that seems to feed on itself and generates even more pessimism and even lower stock prices. play a strong role in extending or ending business cyclesThe typical business cycle consists of periods of economic expansion, contraction (recession) and recovery to a new peak.. Millions of words have been written about Bull and Bear Markets, but here is what you need to know:

  • When a Bull MarketA prolonged period of optimism and rising stock prices that seems to feed on itself and generates even more optimism and even higher stock prices. exists, the majority of investors feel very positive about the current business cycle, the stock market, and the overall condition of the U.S. and/or global business. More and more investors leave the spectator position and get in the game by buying stocks. More investors mean more money in the market. More money in the market usually translates to more buying activity and higher stock prices. This is a perfect example of supply and demand in action.
  • Bear Markets indicate the opposite philosophy of large sectors of the investment community. Investor confidence is down and the community perceives that the current business cycle is at or in a downturn. Many investors tend to become spectators, not players, and sell stocks. They are fearful about the prospects for investing and as money leaves the market, stock prices tend to drop. Investors then take their cash and usually buy safer investments like U.S. Treasury and Corporate bonds. (Bond prices then rise, making their yields less attractive, thereby slowing the exodus from the stock market.)

The reason why these two market extremes are called “Bull” and “Bear” is not clear. Some say that a Bull wants to “buck up” prices while the Bear wants to “claw down” prices. In any case, the Bull and Bear are iconic symbols on Wall Street that are continually fighting each over for control over the market’s overall direction.

As an investor, you need to know who is winning this battle between the Bull and the Bear and invest appropriately. Once you understand the trend – Bull or Bear – treat the trend as your friend.

This cliché, “the trend is your friend”, is one you must remember. If we are in a Bull market and the trend is up, then it is a perfect time to buy low and sell high. In a Bear market, the trend is also your friend, and there are ways to make money when stock prices are declining.

Mark's Tip
Mark
“The trend is your friend” and “buy low and sell high” are great clichés to remember. In a Bear market, another cliché is “sell high and buy low”. This is called Selling Short and this topic will be discussed next in Chapter 3. Also, another hot cliché is to “buy high and sell higher.” This one is about identifying stocks with strong momentum and that are breaking out of a narrow trading range—more about Momentum Trading in Chapter 8.


Now that you know what the stock market is and what role the Stock ExchangeStock exchanges are simply organizations that allow people the ability to buy and sell stocks. play, let’s take a step back and look at how stock prices and the economy move. As you might expect, timing is extremely important in investing because you must learn how to time your buys and your sells.

Your first requirement is to understand ” business cyclesThe typical business cycle consists of periods of economic expansion, contraction (recession) and recovery to a new peak..” Understanding what business cycles are is relatively easy to do, but predicting them is nearly impossible and even the best economists at Harvard University rarely agree.

If you are over the age of 18, you know that business cycles exist. We have all heard the terms of recessionA recession occurs if a business cycle contraction is severe enough and the GDP declines for 2 consecutive quarters., depression, expansions, boom, and bust. The economy seems to go strong for a while where everyone has a job, feels optimistic about the future and we hear the stock market setting new highs. Then it seems as if overnight, we hear about companies that have overbuilt, laying people off and freezing wages. You may not have realized it then, but you were riding the ups and downs of a business cycle.

Don’t confuse one company’s sudden success with business cycles. Fads and single industries or conditions seldom influence a business cycle. Like a perfect storm, business cycles are the product of multiple components. As a newer investor, you should understand and accept that they happen. It’s never a question of “if,” only “when” a business cycle will peak or bottom out. Investing just before a peak can be costly. Conversely, investing at the bottom can be quite profitable.

The typical business cycle consists of periods of economic expansion, contraction (recession) and recovery to a new peak as seen in the graph below:

chapter2-5a

A business cycle is usually identified as a sequence of four phases:

  • 1. Contraction (A slowdown in the pace of economic activity)
  • 2. Trough (The lower turning point of a business cycle, where a contraction turns into an expansion)
  • 3. Expansion (A speedup in the pace of economic activity)
  • 4. Peak (The upper turning of a business cycle)

A recession occurs if a contraction is severe enough and the GDP declines for 2 consecutive quarters. During recessions, which generally last 1 or 2 years, interest rates decline to help stimulate new business. A deep trough is called a slump or a depression.

Now, here’s the premise behind economic cycles: They are more than just mere fluctuations in economic activity; they are significant oscillations of human behavior consistent and powerful enough to impact the economy. Sometimes the business cycle moves in shorter cycles, and occasionally it might take a decade to recover back into a growth mode (think Depression here).

Economists and Wall Street argue all of the time about when we have topped out and when we have bottomed out. That is why so much attention is paid to the economic indicators that the U.S. Government releases monthly or quarterly like the Indicators below:

Indicator Source Frequency
Advance Monthly Sales for Retail and Food Services Census Bureau Monthly
Advance Report on Durable Goods Census Bureau Monthly
Construction Put in Place Census Bureau Monthly
Gross Domestic Product Bureau of Economic Analysis (BEA) Quarterly Data, Revised Monthly
Manufacturers’ Shipments, Inventories, and Orders Census Bureau Monthly
Manufacturing and Trade: Inventories and Sales Census Bureau Monthly
Monthly Wholesale Trade Census Bureau Monthly
New Residential Construction Census Bureau Monthly
New Residential Sales Census Bureau Monthly
Personal Income and Outlays Bureau of Economic Analysis (BEA) Monthly
U.S. International Trade in Goods and Services Census Bureau & Bureau of Economic Analysis (BEA) Monthly
U.S. International Transactions Bureau of Economic Analysis (BEA) Quarterly

For the purposes of this introductory course, suffice it to say that you must start paying attention to the cycle the current economy is in. If you want to explore further the deep and fascinating world of cycles, here are some of the more important cycles you should look at:

  • The Kitchin Cycle
  • The Juglar and Kuznets Cycles
  • The Kondratieff (Kondratiev) Wave
  • The Schumpeterian Cycle of Innovation
  • The Armstrong Cycle of Economic Confidence

Knowing where you are in the overall business cycle is very important as an investor. As you might expect, just as the economy moves in cycles, so too does the stock market. In fact, the stock market generally moves in advance of the business cycle because the stock prices are based on both past earnings and future expectations of earnings.

Furthermore, as the economy is moving in its cycles and the stock market is moving in its cycles, stocks also move in cycles. After all, you can find the best stock to buy in the world, but if it is not timed well with the overall business and market cycles, it may turn into a loss. Every stock or asset class goes through a classic cycle that is similar to the business cycle. Here is a diagram of the four stages of a stock’s cycle:

chapter2-5b

Now compare these charts with a chart of how the market has performed since 1900. This is a chart of the Dow Jones Industrials Average. This is simply a composite price of the 30 largest companies in the U.S. and is used as a benchmark as to how the market is performing overall. You will note many up and downs in the market, but with the overwhelming trend being up.

chapter2-5c

When you look at the chart of any stock or index, it typically moves in cycles that are closely related to the overall business cycle. For more information on timing stock picks with business cycles, our article here: Understanding Market Cycles: The Art of Market Timing


chapter2-4Now that you know what an exchange is, it’s necessary to make a very important distinction between what shares trade on exchanges and what shares don’t.

Most companies are private companies and don’t trade on exchanges. The barber shop and the florist on the corner, the guy that cuts your grass, and the plumber that fixes your sink are all likely small companies that are owned by the founder.

As companies grow, they typically find they need additional money to expand. This extra cash can come from company profits, the founder’s personal funds, borrowing (think debt and bonds here), or giving away part of their ownership (think equity here). Selling ownership to a few friends and family would be considered a “private offering” where just a dozen or so people buy ownership, but selling ownership to hundreds or thousands of investors is what is referred to as a “public offering”.

When a company decides to “go public”, they enlist an investment banking or brokerage firm to sell their shares to the public. You may have heard the term “IPOIPO stands for Initial Public Offering. This represents the FIRST opportunity for the public to purchase shares in a particular company.“. IPO stands for Initial Public Offering. This represents the FIRST opportunity for the public to purchase shares in a particular company. Until a company’s IPO date, they have been functioning as a privately held entity. One or a few people owned all of their stock and they were not registered or approved by the SEC (Securities Exchange Commission).

As a potential investor, you should understand a bit about the IPO process from its beginning. The IPO doesn’t happen on a whim. At a bare minimum, it involves the following.

  • Compiling an impressive “track record” in business, displaying good profits and future income trends.
  • Carefully considering the following:
    1. Market for the stock (Would people be interested in buying shares?)
    2. Ramifications of giving up large chunks of ownership to others
    3. The potential benefits (How much money could it raise?)
    4. The high cost of lengthy IPO preparation (There is a ton of paperwork required.)
    5. How the new money could help grow the company
  • Assembling a team of accountants, attorneys, and advisors who are experienced in IPOs and SEC registration and approval.
  • Being financially stable enough to afford the time (the process is time consuming and time sensitive) and the large expense of assembling all the SEC-required paperwork (which is massive and detailed), which is necessary to obtain approvals and permissions for an IPO.
  • Locating a securities dealer or investment bank willing to sponsor your IPO to the investment market. These entities are the underwriters of your first public sale of stock.

As an investor, you should be aware that you are typically taking more risk when dealing with an IPO than with other stock purchases. Since the company has never had publicly traded stock, you have little assurance that their IPO price will stabilize or increase. However, sometimes you encounter an IPO like Google (GOOG) and your newly acquired stock may double, triple or even quadruple in a short period!

When you buy shares of an IPO, your money goes directly to the firm that you are investing in and they use it for their expansion plans. After you have bought shares in an IPO and you want to sell your shares, you must sell them on the secondary market, like the NYSE, AMEX, or NASDAQ. These shares that trade on exchanges are owned by individuals and other businesses and are sold to other individuals and businesses. When a stock trades on one of the exchanges, no more cash goes back to the company. This is in contrast to an IPO, where the seller is the company marketing their own stock and the company gets the cash from the sale of their stock. The secondary market is the major purveyor of securities around the world.

To see the latest IPO’s hitting the market, see Yahoo!’s IPO center.

Mark's Tip
Mark
Don’t think that just because you have a brokerage account at Etrade or Schwab that you will be able to participate in an IPO. The investment banks typically sell those initial shares to other banks, brokerage firms, and high net-worth individuals. When Google went public, E*trade was given the right from Google to sell a certain number of shares, and you had to enter a lottery with Etrade to win the right to buy 100 shares of Google. I didn’t win the Etrade lottery for the Google IPO but one of our employees did. He bought 100 shares at $85 and sold it within 30 days at $125. He made a great 50% in 30 days, but within a year the stock hit $299 for a staggering 252% gain.

chapter2-3In addition to the New York Stock Exchange, there is also the American Stock Exchange (AMEX) and NASDAQ. In the past, the NASDAQ was for smaller companies that were just getting started, and it was prestigious for them to move up to the NYSE or AMEX. These smaller companies included a few you might have heard of, like Apple Computer (AAPL),Intel (INTC), and Microsoft (MSFT). In the past decade, with the success of the NASDAQ and the linking of these exchanges via computers, companies don’t bother switching from one exchange to the other like they use to.

When you place an order with your stock broker, your stock broker sends your request to one of the Stock ExchangeStock exchanges are simply organizations that allow people the ability to buy and sell stocks. to see what the best price is. The price that buyers are willing to pay is called the “Bid” price and the price that sellers want to sell for is called the “Ask” price.

If you are willing to accept the current prices being quoted, your broker will send your order as a “market” order meaning you will get filled at the best price available when your order hits the exchange. If you are buying stock, you will get filled at the price the sellers are “asking”, and if you are selling, you will get filled at the price that buyers are “bidding.” The system is very efficient, and the difference between the bid and the ask priceThe price that sellers want to sell for is called the “Ask” price., known as the bid/ask spread, is usually only a few cents.

Seeing the Bid/Ask prices in the North American exchanges are not free – you generally have to pay to see them. That is one way that the exchanges make money.

Even with this growth of computers, the stock exchanges themselves still function much as they have for many years. Should you watch some video or visit a stock exchange, you will still see a morass of apparent chaos, with people running around with handfuls of small pieces of paper containing purchase and sales orders. If you witnessed this chaotic activity at almost any other business, you’d naturally assume bankruptcy, a tornado, or a tsunami was at the front door.

chapter2-3bYet talk to any trader on the floor of an exchange and they’ll tell you it all works well. While it appears to be total, unbridled chaos, the system has worked for many years and continues to be effective today.

Most stock exchanges are actually incorrectly named. Their former identity, securities exchanges, is more correct. Along with equity securities (stocks), stock exchanges also typically facilitate trading of options, bonds, pooled investment products (e.g., mutual funds), investment trusts, commodity futures and some of the other financial products defined in Lesson 1.


In the mid 1600s simple fences denoted plots and residences in the New Amsterdam settlement in what we now call lower Manhattan Island. This location on the island was critical as it allowed easy access to both the Hudson River and the East River. To protect this settlement, in 1653, the Dutch West India Company led the construction of a strong barrier, a 12 foot high wall of timber, as a defense against attack from Native American tribes.

In 1685 the city planners laid out a street running parallel to this 12 foot high wall and for lack of a better name called it “Wall Street.” Wall Street continued to grow in popularity, and in 1789, the Federal Hall building at the corner of Wall Street was the scene of the United States’ first presidential inauguration of George Washington. This is also the same location where the Bill Of Rights was passed into law.

In the late 18th century, a group of traders and speculators started meeting underneath a large, shady, buttonwood tree on Wall Street to trade investments informally. In 1792, twenty-four of theses most active traders formalized their association with the Buttonwood Agreement.

A Stock ExchangeStock exchanges are simply organizations that allow people the ability to buy and sell stocks. also developed in Philadelphia at about the same time period, and the founding members of the Buttonwood Agreement, fearing the success of the Philadelphia exchange, formally created the New York Stock and Exchange Board on March 8, 1817. Originally, there were five securities traded in New York City with the first listed company on the NYSE being none other than the Bank of New York.

In 1889, the newspaper that was the first to list stocks and their afternoon prices, called the Customers’ Afternoon Letter, changed its name to The Wall Street Journal for obvious reasons.


So what exactly are “Wall Street” and the “New York Stock ExchangeStock exchanges are simply organizations that allow people the ability to buy and sell stocks.“? You have probably heard these words thousands of times, but unless you are a stock owner they might have gone in one ear and out the other.

Stock exchanges are simply organizations that allow people the ability to buy and sell stocks, and a stock is simply a representation of fractional ownership in a company. Think of a stock exchange as a cross between a neighborhood flea market and an auction. The flea market part of the analogy is to show that there is a central gathering place for buyers and sellers of various products, and the auction part is to show that whatever is being bought and sold is done so at the best possible price for all of those in attendance.

Each day at the exchange (flea market) brings a new group of individuals with different expectations and different amounts and quality of products to sell. These differences result in slight prices changes each day.

The stock exchanges, through the use of computers, allow for simultaneous auctions going on for every stock that trades on the exchange every second that the exchanges are open. When the buyers and sellers agree on a price, a trade occurs; when buyers and sellers don’t agree on a price, a trade does not occur, but the computers show what price the buyers are willing to pay and what price the sellers are willing to sell.

The stock exchanges provide a convenient environment that allows buyers to buy and sellers to sell quickly and easily. The super sophistication and speed of computers has only helped all investors and stockbrokers receive up-to-the-second prices and execute trades faster.

Bond (Corporate, Treasury, or Municipal):
A debt obligation of a company, the U.S. Treasury Department, or a city where the borrower receives funds (usually in increments of $1,000), makes semi-annual interest payments based on the coupon rate, and eventually repays the borrowed amount ($1,000) to the lender at the maturity date of the bond.
Certificates of Deposit (CDs):
An investment choice at most banks where you agree to deposit a specific amount of money for a fixed period of time (this is called the maturity). By agreeing to keep your money at the bank for a certain length of time, the bank usually pays you an interest rate higher than savings and Money Market accounts.
ETFs:
Exchange Traded Funds are a cross between mutual funds and stocks. ETFs are simply a portfolio of stocks or bonds or other investments that trade on a stock exchange just like a regular stock does.
Money Market Account:
An account typically found at a bank that usually pays a higher interest rate than savings accounts, but limits the number of transactions you can make in a month.
NAV:
Net Asset Value of a mutual fund at the end of the business day. It is the equivalent of a share price of a stock.
Stocks:
Stocks are “equity investments” which means that individuals that own stock shares of a company actually own part of that company.
Yield Curve:
A graphical representation of the relationship between yield and maturity. Yield or return is on the vertical axis and the maturity on the horizontal axis. Generally the shorter maturity investments have lower yields and the longer maturity investments have higher yields.

Further Reading

Exercises

Browse through the business section of any major newspaper, (online is ok) and look for stories about the different types of investments: CD’s, Bonds, Stocks, Mutual Funds, ETFs, Precious Metals, and Real Estate.

Can you recognize the different types of investments just by looking at the headlines? If not, don’t worry, we’ll go into detail about these investments in greater detail in the chapters that follow.


Regardless of your choice of investment types, you should learn about and understand the correlation of risk to the size and type of your investments. First, become familiar with the traditional risk levels of various types of asset groups ( stocksStocks are “equity investments” which means that individuals that own stock shares of a company actually own part of that company. , bondsA debt obligation of a company, the U.S. Treasury Department, or a city where the borrower receives funds (usually in increments of $1,000), makes semi-annual interest payments based on the coupon rate, and eventually repays the borrowed amount ($1,000) to the lender at the maturity date of the bond., real estate, etc.) and compare this data with classic expected returns in different economic climates.

Use this historical information in conjunction with the projected investment horizon for the future to identify your own comfort level and threat index. Use all the solid expert data you can find. For example, if gold values typically increase when the real estate market spirals downward, build this probability into your investment strategy.

Remember, there is no risk-free rate of return or investment. The key is to establish the risk, evaluate the potential return in light of this risk, and decide which investments suit your personality. Your journey into the investment world has now begun. Enjoy the ride!

Chart of returns over time by investment type.
Investment Risk Level Potential Returns
Bank Certificates of Deposit Very Low Very Low
U.S. Treasury Bonds Very Low Low
Municipal Bonds Low Low – Medium
Corporate Bonds Low – Medium Medium
Real Estate Low – Medium Low – Medium
Stocks (Mutual Funds, ETFsExchange Traded Funds are a cross between mutual funds and stocks. ETFs are simply a portfolio of stocks or bonds or other investments that trade on a stock exchange just like a regular stock does. ) Medium Medium – High
Precious Metals (Gold, Silver) Medium – High Medium – High
Leveraged ETFs High High – Very High
Options High – Very High Very High
Currency FX Very High Very High

Mark's Tip
Mark
The single most important point to consider when investing is to have clear and reasonable objectives, which includes knowing how long you are planning to invest. “Making as much as you can as fast as you can” is not a clear, reasonable objective. “Investing $500 a month and earning a 5% annual return for the next 10 years so I can put my kids thru college” is a clear and reasonable objective. If you are young then you should be taking some risks because you have time working in your favor. If you are approaching retirement age and need monthly income and need to protect your nest egg, then you should consider that in your investment selection.


For those just beginning, a good point of reference is the recent performance of the common investments described above. How have they done over the last five years? These charts illustrate their performance over the same time period. When looking at the charts, keep in mind what you read earlier in the lesson and what you’ve heard about the economy in the news.

For example, regarding real estate, you’ll see the price of homes has fallen from 2006 to 2009, in part owing to a bad economy. As we stated: In normal or expanding economies, real estate investing can be quite lucrative and relatively safe. In down markets, both the potential rewards decline and the possible risks escalate quickly.

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chapter1-10Buying and selling real estate as an investment strategy is quite different from simply buying a home or commercial building. Just as important in determining FMV (fair market value) as comparable properties are when buying a home, the income stream generated by a property is a primary component for an investor. You typically have three options if you want to invest in real estate:

  • Buy specific pieces of residential and commercial property
  • Invest in mutual funds focused on real estate investments or a REIT (real estate investment trust). REITs invest in properties like shopping centers and other rental properties, and therefore, generally pay off a high dividend as long as they properties they invest in stay leased.
  • Invest in MBS (mortgage-backed securities) or MBO (mortgage-backed obligations)

In normal or expanding economies, real estate investing can be quite lucrative and relatively safe. In down markets, both the potential rewards decline and the possible risks escalate quickly.

To invest in the Real Estate market in the stock market, you can trade REITs, ETFs like SRS, or the stocksStocks are “equity investments” which means that individuals that own stock shares of a company actually own part of that company. of any of the following home building companies:

  • DR Horton (DHI)
  • Toll Brothers (TOL)
  • Lennar (LEN)
  • Pulte Homes Inc (PHM)
  • Centex Corp (CTX)

 

Mark's Tip
Mark
If you plan on living in a city for more than 5 years, you should buy a house. After you have a house and you have started to grow your nest egg, buy a vacation home somewhere that you want to go to for the next 20 years. Just as you should never put all of your money in one stock, you should never have all of your personal wealth in the stock market. Use REITS in your stock portfolio if you are seeking high dividend yields, but ALWAYS get out before the next recession hits. Home building stocks are generally leading indicators and their activity gives you an indication of where the economy is heading.


chapter1-9Investing in FX (foreign exchange), currency speculation, and hedging are variations of the same basic investment strategy—you are betting that one currency will strengthen or weaken against the other. Not for the faint-hearted, these investments involve more due diligence and savvy than all of the other security types we have covered so far. Trading in FX is requires a strong macro-economic background and an understanding of interest rates as well.

Investing in foreign stocksStocks are “equity investments” which means that individuals that own stock shares of a company actually own part of that company. is just like investing in local stocks, except you introduce another level of risk. If you try to buy a foreign stock, for example, you are really making two bets at the same time. First you must convert your currency into the currency of the foreign exchange, and then you use that foreign currency to buy one or more foreign stocks. You now have all of the risk and return possibilities of stock ownership, but you are also investing in a foreign currency, which you hope will be profitable when you sell your foreign stock and convert the foreign currency back into your local currency.

Currency speculation and hedging (usually through hedge funds) are similar. You invest in foreign currency believing (sometimes just hoping) that the exchange rate against the dollar becomes more favorable – and profitable over time. As you can imagine, you can make or lose a great deal of money in the arenas of FX (also called FOREX), currency speculation, and hedging.

You should become very knowledgeable or employ a trusted expert to help you become a smart and successful investor in these areas. Most advisors would agree that this area is consistently one of the most “exciting” options for investors.

Mark's Tip
Mark
Don’t trade FX unless you have an MBA from one of the top business schools, you have a mentor, AND you have $100,000 to burn.


chapter1-8Precious metals, particularly gold and silver, are attractive investments to many people. But as usual, you must learn to become a knowledgeable investor as precious metals can fluctuate in value as rapidly as common stocksStocks are “equity investments”, which means that individuals who own stock shares of a company actually own part of that company. From a real world prospective, investing in gold or other precious metals has some advantages that other investments do not.

For example, you should have up to five options on how you’d like to invest in precious metals.

  • Coins and bars: If you enjoy a high degree of “tangibility,” accumulating coins or gold bars should satisfy that craving.
  • Certificates: If you’d rather not have your spare bedroom filled with gold bars, choose certificates that indicate your ownership in specified amounts of precious metals.
  • Precious metal mutual funds: If you’d like to spread your risk over several precious metals, you might like this option.
  • Purchase stock directly in mining corporations: Get right to the source of your favorite precious metals if you wish (for example, Barrick Gold (ABX)).
  • Purchase precious metal futures: This is often the most “exciting” (and risky) option as you would gamble a bit on what gold or other precious metals will be valued in the future.

Investing in precious metals is more challenging then trading stocks. With Apple Computer (AAPL, we all know what a Apple computer, an iPhone and an iPod is so at least we think we understand the company. But investing prudently in precious metals is much more complicated since it is a global commodity, an inflation hedge, an interest rate hedge, and a the-world-is-ending-soon hedge.

That being said, many advisors are recommending everyone own up to 10% of one’s portfolio in precious metals.

You can trade precious metals using the following ETFsExchange Traded Funds are a cross between mutual funds and stocks. ETFs are simply a portfolio of stocks or bonds or other investments that trade on a stock exchange just like a regular stock does. : GLD (to buy Gold) and SLV (to buy Silver). Look how the GLD ETF effectively matches the spot price of gold:

chapter1-8b

These ETFs allow regular stock traders to trade these precious metals in a stock account without going into the riskier futures markets.

At Virtual-Stock-Exchange, you can also trade these ETFs, but you also have access to trading commodity spot contracts directly (buying and selling gold, oil, corn, and more).

At StockTrak, you can trade both the ETFs and Spots, but you also can trade commodity futures and even future options!

Mark's Tip
Mark
We all wear gold around our necks and fingers, it’s used in electronics, and if you are King Tut, you are buried in a gold casket. I have also read that if all of the gold in the world was melted into one big cube, the cube would only be 20 yards wide. That means limited supply so that is why the price is on a solid upward slope. Buy GLD when you think the world is in chaos, but only if you beat everyone else to it!


Unlike stocksStocks are “equity investments” which means that individuals that own stock shares of a company actually own part of that company., which are equity instruments, bondsA debt obligation of a company, the U.S. Treasury Department, or a city where the borrower receives funds (usually in increments of $1,000), makes semi-annual interest payments based on the coupon rate, and eventually repays the borrowed amount ($1,000) to the lender at the maturity date of the bond. are debt instruments. When bonds are first issued by the company, the investor/lender typically gives the company $1,000 and the
company promises to pay the investor/lender a certain interest rate every year (called the Coupon Rate), AND, repay the $1,000 loan when the bond matures (called the Maturity Date). For example, GE could issue a 30 year bond with a 5% coupon. The investor/lender gives GE $1,000 and every year the lender receives $50 from GE, and at the end of 30 years the investor/lender gets his $1,000 back. Bonds differ from stocks in that they have a stated earnings rate and will provide a regular cash flow, in the form of the coupon payments to the bondholders. This cash flow contributes to the value and price of the bond and affects the true yield (earnings rate) bondholders receive. There are no such promises associated with common stock ownership.

After a bond has been issued directly by the company, the bond then trades on the exchanges. As supply and demand forces start to take effect the price of the bond changes from its initial $1,000 face value. On the date the GE bond was issued, a 5% return was acceptable given the risk of GE. But if interest rates go up and that 5% return becomes unacceptable, the price of the GE bond will drop below $1,000 so that the effective yield will be higher than the 5% Coupon Rate. Conversely, if interest rates in general go down, then that 5% GE Coupon Rate starts looking attractive and investors will bid the price of the bond back above $1,000. When a bond trades above its face value it is said to be trading at a premium; when a bond trades below its face value it is said to be trading at a discount.

Here is an example with a bit more of a breakdown:

If you buy a bond at $1000 that pays a 5% coupon, then every year you will get $50 back in interest and when the bond matures you get the $1000 par value. So in this case, your yield is 5%.

If you paid $900 for the bond, you would still get $50 in interest every year plus the $1000 par value when the bond matures. So the $50 return on the $900 cost is 5.55% return per year and the $1000 back on the $900 is another good return so the overall yield will be OVER 5.55%.

If you paid $1100 for the bond, you would still get $50 in interest every year plus the $1000 par value when the bond matures. So the $50 return on the 1100 cost is 4.54% return per year and the $1000 back on the $1100 initial investment is a negative return so the overall yield will be LOWER than 4.54%.

Understanding the difference between your coupon payments and the true yield of a bond is critical if you ever trade bonds.

There are three common types of bonds available for general sale. They offer different levels of security and projected earnings:

Treasuries:

U.S. Treasuries carry the full faith and credit of the U.S. Federal government. Therefore, purchasing Treasuries eliminates much of the risk associated with most investments. As you can imagine, in return for this minimized risk, your earnings rate will also be less than with most of the more “exotic” investment choices.

Treasuries, particularly the 3-month Treasury bill, are sometimes quoted as the “risk-free rate of return,” the minimum rate of return an informed investor will accept for enjoying the minimum risk. In the real world there is no true risk-free investment, although Treasuries do come close. Below is a snapshot of the Government bond page from Bloomberg.com:

chapter1-7

You should also understand the meaning of a “yield curveA graphical representation of the relationship between yield and maturity. Yield or return is on the vertical axis and the maturity on the horizontal axis. Generally the shorter maturity investments have lower yields and the longer maturity investments have higher yields. “. Displayed graphically above, a yield curve is the relationship between the interest rate offered and the time to maturity of an investment. While all investments have a yield curve, many traders and economists closely follow the yield curve of Treasuries of different maturities to help make other financial decisions and projections.

Corporate Bonds:

These bonds can be quite secure or sometimes risky. Their inherent value is greatly determined by the credit worthiness of the corporation offering the bonds. Be aware that corporate stability can change over time. For example, until 2009, most bonds offered by U.S. automakers implied good levels of security. However, the bankruptcies of GM and Chrysler, combined with serious financial problems atFord (F), generated much higher risk factors for their corporate bonds. Typically, however, corporate bonds are more secure than corporate stocks.

Municipal Bonds:

States, cities, or other local governments often issue bonds to raise money to fund services or infrastructure projects (road and bridge repair, sewers, purchasing open land, etc.). The primary advantages to investors are security and tax benefits. For example, most municipal bonds offer interest earnings that are exempt from federal taxes. In addition, if you are a resident of the state in which you own one or more municipal bonds issued by local governments, your earnings may also be exempt from state or local taxes. Never assume a high security factor, however. Some local governments may be in dire financial condition and your risk factor may outweigh any tax benefits you enjoy.

Mark's Tip
Mark
Bonds are not nearly as liquid as stocks and ETFsExchange Traded Funds are a cross between mutual funds and stocks. ETFs are simply a portfolio of stocks or bonds or other investments that trade on a stock exchange just like a regular stock does. , and therefore there is not nearly as much information publicly and freely available. If you are going to buy bonds, always buy them from a reputable source and always check your prices to make sure you are getting a fair price. Also, you must remember that when you buy a bond your return is called the Yield to Maturity and NOT the Coupon Rate. If you buy a bond below $1,000 you will yield MORE THAN the Coupon Rate; and if you buy a bond above $1,000 you will yield LESS THAN the Coupon rate.


ETFs are a cross between mutual funds and stocks. ETFs are simply a portfolio of stocks or bondsA debt obligation of a company, the U.S. Treasury Department, or a city where the borrower receives funds (usually in increments of $1,000), makes semi-annual interest payments based on the coupon rate, and eventually repays the borrowed amount ($1,000) to the lender at the maturity date of the bond. or other investments that trade on a stock exchange just like a regular stock does.

ETFs have the benefits of Mutual Funds in that one investment allows ownership in a group of StocksStocks are “equity investments” which means that individuals that own stock shares of a company actually own part of that company. , and usually that ownership is targeted to a specific industry, region or market segment (like gold stocks, financial stocks, small-cap stocks, or the Brazilian market). This built- in diversification is advantageous if you don’t like picking individual stocks but you have an interest in a particular industry.

However, there are differences of which you should be aware. Unlike Mutual Funds, the ETF prices change throughout the day as they are bought and sold based on the performance of the stocks that the ETF is holding. Some ETFs are also leveraged, which means that they have a multiple of 2x or 3x the performance of their underlying industry. This ability to react quickly makes them a favorite of day traders and other active investors because they are usually quite volatile.

Some ETFs are tied to an index, which make them “exchange-traded index funds”. For example, one of the most popular ETFs tries to mirror the composition of the Standard & Poor (S&P) 500, using their performance as an index (see the S&P 500 ETF, ticker symbol = SPY) and another tries to mirror the Dow Jones Industrial Average (ticker symbol = DIA).

ETFs are very popular and more often than not they are top % gainers for the week. Trading ETFs is great because you can ride the many ups and downs of specific sectors of the market like Agriculture, Energy, or even foreign countries.

The leveraged ETFs are extremely popular with traders. With the leveraged ETFs, when the sector gains 1 percent, the ETF can gain 2 or even 3 percent! See the chart below for a comparison between the NASDAQ banking sector index (IXF) and the Direxion 3x Leveraged Financial Bull ETF (FAS):

chapter1-6If you had invested in IXF in the summer of 2009, you would have done well, earning about 17% in one month. But if you had invested in FAS, you would have made a killing of over 70%! That is the power of leveraged ETFs. However, remember that leverage cuts both ways: up and down.

 

ETF 101

Mark's Tip
Mark

ETFs are the rage these days as many investors are shunning mutual funds. Why bother trying to beat the S&P500 anymore when you can just buy the S&P500 ETF (ticker symbol = SPY) and match the index’s performance.



A mutual fund is a type of investment where a money manager takes your cash and invests it as he sees fit, usually following some rough guidelines. For example, the Fidelity Group has a fund that specializes in finding high dividend paying stocksStocks are “equity investments”, which means that individuals that own stock shares of a company actually own part of that company., one that specializes in bank stocks, and one that specializes in European stocks, etc. You simply find a fund that matches your objective, you review its past performance and its management team, and then you write a check to that mutual fund.

Most mutual funds are called “open-ended” funds because they will continue to take your cash, manage it for you, and issue shares to show your ownership. Each night the mutual funds calculate the value of all of their holdings and divided that value by the number of shares they have issued, and that number is called the Net Asset Value or NAVNet Asset Value of a mutual fund at the end of the business day. It is the equivalent of a share price of a stock.. So if the Fidelity Bank Fund had a value of $10.00 and your write them a check for $5,000 you would now own 500 shares of this fund. Gains, losses, and earnings are mutually shared with investors in proportion to the size of their investment.

Since one of the primary rules of investment is to diversify portfolios, a mutual fund can be a simple and successful way to accomplish this goal. With one investment, you will own shares of stock in many corporations.

How Does a Mutual Fund Work?

Mark's Tip
Mark
Mutual funds are a great way to start investing but, because they are so easy, they also carry a cost. Mutual Fund companies have to make money, of course, and they do that by taking some of the funds assets to cover their salaries and other expenses. These are called Management Fees. As noted in the Introduction, mutual fund companies have to pay salaries and marketing expenses and they always get paid FIRST before the investors/owners get paid! The other negative about mutual funds is that if you invest $10,000 in 5 different funds, then you probably own small amounts of as many as 1,000 different stocks! It becomes harder to outperform the market when you own so many different stocks.

To research mutual funds, Morningstar.com is one of the top web sites to check out. The Morningstar website:

  • rates funds on a 1-5 scale so you can quickly review a fund’s performance
  • shows mutual fund performance against relevant sectors and other funds
  • shows the top holdings (what stocks they own) in all mutual funds
  • shows the people who manage these funds
  • shows the expense fees for each fund

Below is a screen shot from Morningstar of the Fidelity Monthly Income Series.

chapter1-5
Management fees are one of the key metrics to watch
out for as an investor because they can quickly and devilishly eat into your profits over time. Do higher management fees correlate to higher returns and better performance? As it turns out, the answer is NO. In fact, many studies have been done that show higher fees generally correlate to lower performance.

Mutual Funds are not traded on an open market like stocks and the prices of mutual funds are calculated just once a day, at the end of every trading day. The price for a mutual fund is called the Net Asset Value (NAV) because it is a calculation of the entire value of stocks and other assets held by the fund divided by the total number of shares outstanding:

Mutual Fund NAV = Value of stocks and other assets / Shares outstanding
Since Mutual Fund NAV’s are calculated just once a day, mutual funds can’t be traded several times during the day like a stock. In fact, it is generally discouraged to trade several times in and out of mutual funds. Most mutual funds impose penalties and redemption fees upon withdrawal from the mutual fund to discourage active trading.

Mark's Tip
Mark
As I said, mutual funds are a great way to start investing in the stock market, but at some point, it is to your advantage to start investing in individual stocks. More and more research is coming out showing that owning lots of mutual funds leads to over-diversification and paying too much in management fees. This is because you will rarely outperform the market because you are the market (you will end up holding so many different stocks).


chapter1-4

Stocks are “equity investments” which means that when you own shares of a company you own part of that company. For example, if you own 1,000 shares of Apple Computer stock and Apple has 1,000,000 shares that are “issued and outstanding,” then you own 0.1% of the company. If Apple were then to be sold to another company for $50,000,000, then each share would be worth $50 ($50 million divided by 1 million shares). At $50 a share, you would receive $50,000 for your 1,000 shares.

So, as a stock owner, you are really becoming a business owner. And what do business owners care about? Increasing sales and minimizing expenses. When a company is increasing its sales and minimizing (or at least controlling their expenses) they are increasing their profits and making money! Remember—”Cash is King” and “He who has the gold rules!”

Therefore, the price of a stock is simply the market’s determination of the company’s value. That value is dependent on its assets, its current profits, and its expected future profits.

 

What is a Stock?

Mark's Tip
Mark
By “market” we mean the tens of thousands of people around the world that are following a stock at any given time. This would be analysts on Wall Street, brokers around the world at every brokerage firm, and individual investors that are following the stock. They all have an opinion about the true value of the stock, and the stock price provides that equilibrium between people that think it is undervalued (ie, buyers) and those people that think it is overvalued (ie, sellers). The stock market is a perfect example of supply and demand determining the price of something. The price changes every day, and for most popular stocks, nearly every second, based on the supply and demand provided by the thousands of buyers and sellers that are now connected electronically.

When business is good and companies are making lots of money (or even if the expectation is that the business climate will improve in the near future), the prices of stocks generally rise. The opposite is also true: when businesses do poorly (or even if the expectation is that the business climate will decline in the near future), the prices of stocks generally fall.

The place where you can buy or sell shares of stock is called a “stock exchange”. In the U.S. there are three major exchanges: the American Stock Exchange (AMEX), the NASDAQ and the New York Stock Exchange (NYSE), which are located on Wall Street in lower Manhattan in New York City.

Exchanges play a key role in the financial markets. When a company raises money in a stock offering it sells shares directly to the initial investors. But when those investors no longer want to hold shares, the exchanges provide a place where buyers and sellers come together to buy and sell shares. This is called “liquidity”. If you owned 1,000 shares of Apple Computer (ticker symbol = AAPL) but you couldn’t find anybody willing to buy it, then it would really be worthless. But if you knew you could call you broker and your broker could send an order to an exchange where all of the buyers would be standing by, then you could be confident that your shares would be sold to the highest bidder. The exchanges provide this liquidity and help insure that sellers get the highest price possible and buyers can buy at the lowest price possible.

Investors can make money with stocks two ways: 1) through the rise in price of a stock, and 2) through the dividends that companies pay out to their shareholders. Companies that have stable earnings and are generating more cash than is needed to fund additional growth opportunities pay out part of their reserves as “dividends.” It is a direct cash outlay per share owned. Companies will actually send you checks in the mail (typically every 3 months) for owning their stock!

Some larger companies will even take that cash dividend that they would normally pay you and buy you additional shares of the company. This is called a DRIP (Dividend Re-Investment Plan). If your Apple stock paid a cash dividend of $1 per share, then your 1,000 shares of Apple would earn you $1,000. If you chose to participate in the Apple DRIP, and Apple was trading at $100 on the date the dividend is paid, your $1,000 dividend would purchase you 10 more shares of Apple stock. And yes, you will usually end up with fractional shares.

Mark's Tip
Mark
Dividends are a wonderful thing and a few high dividend paying stocks should be part of your overall portfolio. The average dividend payout of the S&P500 stocks that pay a dividend is 2.47% as of November, 2009.
General Electric (GE) is currently paying out $0.75 year and the stock is at $16.00 so it is paying out a 4.6875% dividend yield. That’s a great return when banks are paying out less than 1%.

Over long periods of time, stocks have proven to be a very valuable investment because of their very good returns. Over the last 100 years, stocks have gone up, on average, about 6% per year. Dividends add about another 1.5% per year.

So, in total, stocks appreciate in value:
Stocks Rise in Value Stock Dividends Total Stock Return
6 percent 1.5 percent 7.5 percent

As you are probably aware, the prices and values of stocks are volatile. Some can change dramatically, for better or worse, and rapidly while others can remain stable for long periods. Unlike most bank checking and savings accounts, investments in stocks are NOT guaranteed by the FDIC.

Many people are afraid to start picking individuals stocks and would rather pay money managers on Wall Street to invest for them. In the United States, over $1.7 Trillion is invested in mutual funds.

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With a CDAn investment choice at most banks where you agree to deposit a specific amount of money for a fixed period of time (this is called the maturity). By agreeing to keep your money at the bank for a certain length of time, the bank usually pays you an interest rate higher than savings and Money Market accounts., you agree to deposit a specific amount of money for a fixed period of time (this is called the maturity). In return, your financial institution agrees to pay you interest (usually higher than regular savings accounts) over this period. However, you will have limited opportunities to access these funds so only use CDs for cash you don’t anticipate needing until after your CD matures.

Your bank will offer you many different maturities or terms for CD’s: 3 months, 1 year, 2 years, 5 years, etc. Generally you will find that the longer the term of the CD, the greater the interest rate you earn. However, there is a catch: if you lock your money in at today’s CD low rates, and then rates go up quickly, you’ve missed out on the higher rates.

When you buy a CD you are locked into that interest rate for the life of the CD. If you take out your money before the full term, the bank will charge you a penalty so make sure you understand the term and the penalties involved if you suddenly need the cash and you have to “bust” your CD. Also, consider which direction you think interest rates are heading. If interest rates are very low, don’t lock in a low rate for 5 years! You can’t just bust your CD and then buy a new one with a higher interest rate if you’re current CD hasn’t matured yet.

On the flip side, you are practically guaranteed of getting a fixed rate of interest on your money for the complete term of that CD. So, if rates are high, then it might be wise to lock in the higher rates for longer terms.

The last time there were really high interest rates in the U.S. was the 1980’s when the rates on CD’s were as high as 18%! Now, however, interest rates for CDs are very low: 2% for a one year CD and just 3% for a five year CD.

Mark's Tip
Mark
Watch out for “rollover” clauses with your CDs. After a CD matures, some banks will give you only 7 days to withdrawal your cash before it automatically rolls over into a new CD at the exact same term as the original one!

Money Market Accounts (MMAs)

These accounts are designed to be a combination of the features of a classic savings account and a CD. Some typical features include:

  • Higher interest rate than classic savings accounts
  • No maturity date as with a CD
  • A minimum balance that must be maintained (e.g., $2,500)
  • Limited withdrawals each month (typically up to six transactions per month)

Do not confuse bank MMAs with the similarly named accounts offered by investment firms. They are very different. Bank MMAs are another form of savings account and carry the federal insurance, currently up to $250,000 per depositor, which all other deposit accounts enjoy. The similarly named product offered by investment houses is typically a short-term investment in one or more mutual funds that may or may not generate positive earnings. There is also no federal insurance protecting your principal (investment).

When you have one of these savings accounts, you are really “loaning” your financial institution your money. In return, the bank or credit union pays you interest for making these loans. Unlike most loans, however, you are usually guaranteed repayment; even if your institution fails. In case of the bank’s failure, the free federal insurance you receive covers the loss.

Mark's Tip
Mark
If you are sitting on some cash and you know you have a substantial payment (like your children’s tuition or you are planning on buying a car at year end) coming due in a few months, go to your bank and see what your choices are. Even a 1% extra return on $10,000 over 6 months is $50. Think of it as spending 5 minutes visiting the bank today and then getting a free dinner in 6 months!


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So, you just got your year-end bonus of $2,000. Now what are you going to do with it? Let’s review the obvious choices…

Most financial institutions, banks, credit unions, and savings and loan associations have a similar menu of investment products from which you may choose. Here are the most common and popular products:

Savings Accounts

The benefit of a savings account is that you can make deposits and withdrawals whenever you want, no questions asked. Plus, your deposit is protected by the full faith and credit of the U.S. government. If the bank ever goes belly-up, the Federal Deposit Insurance Corporation (FDIC), which is part of the U.S. Government, will guarantee your money up to $250,000 per person, per bank account. And in 2009, the FDIC has been very busy protecting the deposits for people in the 125 banks that went bankrupt!

From bank to bank, savings accounts are all basically the same, but you need to pay close attention to the fine print. The typical differentiators are:

  • Interest rate
  • Frequency of interest (earnings) posting periods
  • Different minimum balance accounts that pay higher interest rates if you maintain the minimum amount on a deposit
  • Fees for withdrawals, statements, etc.
Here is a savings account interest rate table from one of the leading U.S. banks:
Balance required Interest rate
$0 0.05%
$10,000 0.25%
$25,000 0.75%

So, as long as you are investing $250,000 or less, this is a very safe investment. On the downside, you can see that your return is practically nothing given the current interest rates.


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The first time Tiger Woods grabbed a golf club he couldn’t hit the ball perfectly straight 300 yards and the first time Michael Jordan touched a basketball he couldn’t dunk it, so don’t think that you will be able to earn a 100% return in the first year. Before Tiger could hit a golf ball 300 yards, he had to learn which end of the club to hold, how to hold it, where to place the ball in his stance, and then how to swing it—and then he had to practice thousands of times.

When learning any new skill, like playing golf or investing, you must begin understanding some of the “tools” and “terms” involved. Without this basic knowledge, it is difficult – if not impossible – to practice your new skill properly.

This first lesson covers the primary “tools” you will use to empower yourself to become more financially successful. Once you become comfortable with these “tools” and understand what each can accomplish – and what they cannot – you will be well on your way towards becoming more financially savvy.

As with most journeys, you will encounter some twists, turns, and detours. With your newfound knowledge, however, you should navigate successfully during both sunny and stormy conditions. Enjoy your trip!

Mark's Tip
Mark
During these sunny and stormy conditions you are sure to experience what I call the “the thrill of victory and the agony of defeat” (to borrow a line from the old ABC “Wide World of Sports”). The thrill of victory is buying a stock and having it double in a few weeks! The agony of defeat is losing your shirt on a trade when you “knew” it was going to be a solid performer. While we can’t guarantee that you will never suffer a defeat, we will definitely help you minimize the impacts of those defeats and increase the frequencies of the victories.

When talking about Banking, people generally group Banks, Credit Unions, and Savings & Loan companies all in one group. They do provide similar services, but they each have specific differences that might make one a better fit for your financial needs than another.

What They Have In Common

All three of these institutions can do all the things you would normally associate with a “bank” – opening checking and savings accounts, making commercial loans, and issuing residential mortgages.

Savings and Checking Accounts

When you deposit cash at a bank, credit union, or savings and loan, you will put it into a checking (also called “Current”) account or a savings account.

Savings Account

Savings accounts are usually the first type of bank account you might open as a child. This is an account where you can make deposits of cash, and earn interest. How much interest you earn can vary a lot based on how much you have saved, how often you withdraw, the overall market interest rates, and even just by institution.

Savings accounts pay interest because banks use the money you have deposited to make loans to others, including people and businesses. Because the banks are “borrowing” your money, you receive interest in return. The larger your balance, the higher the interest rate you will be offered.  Most savings accounts come with a limited number of withdrawals you can make each month. If you tend to withdraw money from a savings account frequently, the bank has a harder time maintaining that cash balance necessary to make loans to others, so you could be charged a penalty for making more withdrawals.  If you need more frequent access to your money, a checking account is better for you.  Credit Unions generally specialize in savings accounts.

Checking Accounts

Checking accounts are where you store your “day to day” money, meaning you will have a lot of frequent deposits and withdraws. Your checking account is the account that gets drawn down when you write checks, use a debit card, and usually where you pull money from when you use an ATM.

If you are accessing your account frequently for deposits and withdrawals, then you want to use a checking account. Consider a checking account where you store your “day-to-day” money.  When you write a check, use your debit card, or withdraw money from the ATM, your checking account is usually the account that the money is drawn from.  

Commercial Loans

A “Commercial Loan” is a loan made to a business, usually to “start up” or to expand their operations. Banks, Savings and Loans, and Credit Unions differ a lot on how much of their business comes from commercial loans, but for small businesses looking to secure start-up loans, each institution might be a good choice.

Tips To Get Rich Slowly
Just because banks specialize in commercial loans does not mean they offer the best rates for you! If you want to start a business, always explore all your alternatives and shop around for the best interest rates!
Commercial loans have a lot of different types, from a commercial mortgage (to buy new land or build a new building) to just the costs of renting and renovating a storefront and getting open for business. The duration of these loans can be anywhere from 18 months (small, short-term start-up loans) to 25 years (larger commercial mortgages). Unlike a normal mortgage, it is rare for a business to pay off their entire loan. When a business pays off a certain percentage of its loans and has continued to grow, they will usually use the equity they have built up to make more loans to finance their continued growth. This does not apply to some small businesses without a large expansion strategy, but does apply to medium and large-sized businesses. Banks generally specialize in commercial loans.

Residential Mortgages

A residential mortgage is a loan acquired from a financial institution in order to purchase a home.  A residential mortgage is necessary for most new homeowners because of the dollar amount required to purchase the home (usually over $100,000 and sometimes over $1 million).  Since the mortgage amount is large, the borrower(s) make payments over a long period of time, usually 25-30 years.  Savings and Loan institutions generally specialize in offering residential mortgages.

What is the difference between Banks, Credit Unions, and Savings and Loans?

Despite offering some similar services, there can be huge differences between these three types of financial institutions.

Banks

Commercial bank branch. Photo by Mike Mozart
Commercial bank branch. Photo by Mike Mozart

Banks are for-profit corporations with a charter issued at the local, state, or national level. They issue stock which is owned by investors, and those investors elect a board of directors who oversee the bank’s operations. Banks generally specialize in commercial loans – making loans to businesses to help them get started or expand.

Local banks are becoming less common, while national banks are becoming a lot more common. Over the last two decades, many local banks have been bought or merged with State banks, who in turn were bought or merged with National Banks. This has some advantages – by using a national bank, you will have access to a bank branch, ATMs, and in-person account services in a lot more locations than smaller institutions. Larger banks generally offer more account management services and account types than other institutions. For example, a national bank might offer some types of checking accounts that offer points and rewards for certain types of purchases (like gas and groceries).

Because they are much larger, banks also generally have better online banking services, with more account management services. This includes things like transferring money between your checking and savings accounts, viewing the checks you have previously written, checking balances using mobile apps, opening and closing credit cards, and managing automatic payments and deposits. Banks will also generally offer more choices for residential loans as well.

There are some significant drawbacks as well. Banks generally have higher fees than other institutions for its services, with lower interest rates for savings (although this is not always the case). It is fairly rare to find truly “free” checking accounts at banks. The large amount of choice you have for your savings and checking accounts can be a drawback as well – if your life circumstances change from what they were when you first opened your account, you might end up with more fees and less benefits than with a different account type, but very few people consider changing very often.

Credit Unions

Example of a credit union. Photo by Mike Mozart
Example of a credit union. Photo by Mike Mozart

Credit Unions are the financial opposite of banks – they are non-profit, almost exclusively local, and are owned by the people who make deposits. Every member who makes a deposit at a credit union is a part-owner, and can vote on issues relating to the institution. They can also get elected to be the managers of the credit union.

Credit unions specialize in savings accounts and making short-term loans. Since they are non-profit, all the profits made by these loans are given back to the credit union’s depositors as dividends.Many depositors also prefer credit unions because of the more personalized service they receive.  This is because credit unions are almost exclusively local, relying on the client’s deposits to stay in business, so they often have a reputation for providing excellent customer service. Since they are smaller with lower management costs, credit unions will often offer better savings account rates than banks and checking accounts with free services.

Tips To Get Rich Slowly
Just because credit unions do not specialize in commercial loans and residential mortgages does not mean they don’t process them! They might not have as many options available as a bank, but you might find a better interest rate!
Credit Unions also have their own drawbacks. They do not focus on commercial loans, which makes them less than ideal for businesses. They also prefer short-term loans, so you might also not be able to get many options for a residential mortgage. They are also much smaller than banks, which means you might not have access to as many of the online account management features, like bill payment and opening new accounts. If you travel a lot or move, the local credit union will also not be able to provide much service if you are outside their immediate area.

Savings and Loans

savings and loan
Example of a Savings and Loan. Photo by the Boston Public Library

Savings and Loan institutions focus strongly on residential mortgages. In fact, by law they need to invest 65% of their assets in residential mortgages, and only up to 20% in commercial loans. They can also be local or national (like a bank).

A Savings and Loan can be organized like a bank (owned by investor shareholders) or like a credit union (owned by the depositors), but it is always a for-profit institution. Specializing in residential mortgages means that you might find the most flexibility for your mortgage at a Savings and Loan, and their smaller focus means that you will often see better terms for mortgages here than elsewhere (but not always!).

Savings and Loans do suffer from some of the same problems as credit unions. Their emphasis on slow-maturing mortgages means they are often lagging behind banks with account management and online services.

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[qsm quiz=57]

Challenge Questions

  1. Based on your current income (or future) income from a part-time job while in high school, explain which financial institution would be the best fit for you. Include at least three reasons why you would make that choice.
  2. Your uncle wants to start his own business but needs to borrow money in order to do that. What advice would you give him about the type of financial institution most likely to work with him?
  3. You have your first part-time job and are working 20 hours per week. Your parents have asked you to be responsible for paying for your cell phone bill, your car insurance, and for putting gas in the car. They would also like you to start saving for college expenses. Explain how you would use a savings account and a checking account to help manage your finances.
  4. List 3 National Banks, 3 Credit Unions and 3 Savings and Loan Institutions near your home.

If you want to start building real wealth, your spending plan is the first thing you need, and part of your core strategy at every step. You will need to keep referring back to your spending plan as you plan out your financial future, and the careful balance you make between your spending and savings is the key to building up wealth over time.

Definition of Spending Plan

A “Spending Plan” is exactly as it says – a plan of what you will be spending each month. There are usually two parts – your “fixed” spending and your “variable” spending. The fixed part is usually the same every month, with things like rent/mortgage payments, grocery bills, insurance, and car payments. The variable part changes a lot from month to month, and can include things like Christmas shopping, buying new furniture, and paying for repairs.

You can then balance what you need to spend for the month with your take-home pay, and use whatever is left over to allocate as you wish – going out to the movies, adding to your investments, or depositing in your savings account.

How is a Spending Plan different from a Budget?

Spending Plans and Budgets are similar in a lot of ways – you’re making a list of your expenses in order to allocate your income. The biggest difference is that when you make a budget, you are allocating how you are going to spend just about every dollar you earn – take a look at our Home Budget Calculator and see how many choices you need to make!

Budget Burrito
Pictured: the burrito that broke your budget

When you set a budget, you are allocating nearly all your money to specific costs or expenses (like “Groceries” and “Rent”). If you end up going out with friends a few times more than expected for burritos, you might go ‘over budget’, and know you need to cut back somewhere else to make up for it.

A Spending Plan, on the other hand, is more simple. You make your list of fixed, hard expenses that do not change from month to month, and then each month you add your other essential expenses. This means you are left with your ‘discretionary income’, or the money you can spend on whatever you like. If you want to use your discretionary income on a few extra trips for burritos, go right ahead! This only means you have less to spend on other discretionary expenses, not that you went ‘over budget’ and need to start from scratch.

Spending Plan Terms

Fixed And Variable Spending

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When you are reviewing your spending and deciding whether items should be “fixed” or “variable,” you should follow this guideline:  If spending in a particular category (such as groceries) changes from month to month, this item is a variable cost.  If this item’s cost remains the same from month to month (such as your car payment), it is a fixed cost.

This also means that when you want to start controlling your spending habits to increase your savings, any spending you can cut out from your “fixed” expenses will have a bigger, long-term impact.

For example, if you decide to move into a new apartment, a $50 difference in rent will not make a huge difference in your per-month spending, but it adds up to over $600 per year. In contrast, if you skip out on a variable expense, like a dentist appointment, you might get a one-time savings, but it will have a much smaller impact on your long-term ability to save.

Income

When you are building your spending plan, it is essential that you use your take home pay as your income amount.  (This is your net pay, not your salary or pre-tax income, and it represents the amount actually deposited in the bank.)

Savings and Investments In Your Spending Plan

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Your strategy for saving and investing is an essential part of your Spending Plan.

Your Savings is money you have set aside and do not plan to spend, usually in a separate savings account. This has very low risk, and is mostly set aside in case you need cash quickly for an emergency. Investments, on the other hand, would be things like stocks and bonds – an “asset” that grows in value over time. Investments are used to build a retirement account, or simply a way to try to earn higher returns on your money (but there is always risks when investing).

When you are building your first spending plan, start with your Savings and Investments.

  • First, you need an Emergency Fund. This is money set aside, usually in a separate savings account, for emergencies. Your goal should be to eventually save up 6 months of expenses in your Emergency Fund.
  • Second, you should also plan to set aside extra money each month for regular saving and investing.

When building your spending plan, these two items should be listed separately. Your “Regular Savings/Investing” should be treated as a “Fixed Expense”, where you always plan to save at least this much each month. If your emergency fund does not yet cover 6 months of expenses, then you would need to set this aside as an extra “Variable Expense” until you have it fully-funded.

Pay Yourself First – A Saving Strategy

The idea behind “Pay Yourself First” means that you should think about your savings and investments as a necessary, fixed expense. By adding in your savings and investments to your Fixed expenses, you are reminding yourself that it is not an optional part of your personal finance strategy. This is usually accomplished by automatically depositing fixed amounts every month from your bank account into your savings or retirement account with a direct deposit.

Another way to think about it is that before you pay your bills, before you buy your groceries, even before you pay your rent, you have already made your minimum deposit into your savings accounts as a completely non-negotiable expense. You can add more later as part of your variable spending and discretionary spending, but you know you are always starting with a baseline to grow from.

This is one of the core pieces of your savings plan. Every time you consider a new expense, you should be able to automatically visualize how it will impact your ability to save before it impacts your ability to spend more discretionary income.

Charity and Donations

Giving to charity is also an important part of your spending plan, but how much you can give (and where you give it) can vary wildly between two otherwise identical people. You might not be able to make it as part of your fixed spending every month (at least not at first), but it is important to identify charitable organizations you want to support and keep them as part of your overall spending strategy.

Sample Spending Plan

Fixed Spending Variable Spending 
Rent *$800Dentist$200
Car Payment **$135Mother’s Day$60
Groceries$150Investments$100
Health Insurance ***$260Charity$100
Renter’s Insurance$15  
Car Insurance$30  
Cell Phone$60  
Utilities$60  
Gas$100  
Savings ****$200  
Total Fixed$1,810Total Variable$460
    
Total Income$2,500  
Total Spending$2,270  
Discretionary Income$230  
*Assumes $1,600 monthly rent split between two people. Utilities are also halved
** Car payment assumes a $7,800 used car purchased at a 7% interest rate with a 48 month term loan. For more details, see the Car Loan Calculator.
*** Health insurance is based on a 23 year old in 2014 in the United States at the national average. See HealthPocket.com for reference.
**** A $200 monthly savings for a 23 year old is enough to save a million dollars by age 69, earning an 8% annual rate of return. For more details, see the Millionaire Calculator.
Click Here to download this sample as a spreadsheet and update with your own spending habits

 

Outside Factors That Influence Your Spending Plan

There are a lot of factors that can cause your spending plan to change. Some things can be huge, but some might be so minor that you might not even notice.

Marketing

Marketing is what influences you to buy certain products.  The commercials you see on TV, the advertisements you see on the Internet, and even the way products are packaged are all working to sway you to buy particular products, produced by certain brands, and sold at different prices. This is not a bad thing – you might not be aware you wanted something until it was marketed to you, but you should always be aware when you are spending exactly what marketing is at work to make sure you are making an informed decision.

Life Changes

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What you will notice is how your life changes can impact your spending plan. When you are dating, you will need to allocate more spending towards going on dates, buying gifts, and making sure you are always dressed to impress. If you have children, they will probably be the biggest factor in your spending plan for the next 10 years!

Get in the habit of regularly reviewing your spending plan so that you can make necessary adjustments.  As your life circumstances evolve and change, your expenses, both fixed and variable, will change. Reviewing your spending plan will provide opportunities to reallocate your money where it is needed to match your current life necessities.

Sticking To Your Spending Plan

Spending Pie

One reason that spending plans have started to become more popular than full budgets is that they are easier to stick to, and easier to adjust as needed. In our example before, our “burrito spending” would have needed to be added to our budget and carefully planned out, whereas we can just count it as part of our discretionary spending.

If you know you’ll be eating out with friends several times a month, make sure you have enough discretionary income in your spending plan to allow for these dinners out – the key to a workable spending plan is to be honest with yourself about how you spend your money.

Using Automatic Payments

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These days you can likely set up all of your fixed spending as automatic payments from your checking account – including your core savings. For people who struggle with sticking to a regular budget, this can be a major improvement, but it also has a major downside.

When all your bills are being paid with automatic payments, you still need to make sure you have your spending plan in place so you know how much money is going where, and when. For example, a person without a spending plan might not remember which payments for a month have been made and which are still coming up. This means when they just check their bank balance and see $1,000, it is not possible to know how much of that is available to start spending and how much they need to save because their rent payment will be processed next week.

Spending and Non-Spending Alternatives

There are many ways you can convert time and money, and how you balance these will have a serious impact on your income and spending. Always keep in mind that most spending decisions you make will impact this balance – how much you value your time plays a huge role in how your spending plan is shaped.

Imagine you want to eat spaghetti with tomato sauce. There are many choices you can make to get that delicious pasta and sauce which will tip the balance in one way or the other between lowering the time it takes and lowering the spending it needs.

Spaghetti
Pictured: Spaghetti
  • Do you just go to a restaurant and order it? This is the quickest, but most expensive.
    • Total time cost – 10 minutes to get to the restaurant
    • Total spending – $10
    • Added bonus – Professionally-prepared food is tasty!
  • You can also buy it as a frozen dinner. This is less expensive than a restaurant, but takes more time.
    • Total time cost – 10 minutes to get to the corner shop, another 5 minutes to heat the food and clean your dishes after (15 minutes total)
    • Total spending – $7
  • How about buying dried pasta and a jar of sauce?
    • Total time cost – 10 minutes to the store, 15 to cook, 10 more to clean up (35 minutes total)
    • Total spending – $4 on sauce, $2 on pasta ($6 total)
    • Added bonus – You probably get 3 meals out of this, so your per-meal cost is $2, and you can make 2 more meals later for only 5 minutes each (but that doesn’t help you now)
  • What if you make your own sauce?
    • Total time cost – 10 minutes to the store, 3 hours to simmer a delicious sauce, 10 more to clean up (3 hours and 20 minutes)
    • Total spending – $2 on tomatoes (you already have some spices at home), $2 on pasta ($4 total)
    • Added bonus – You probably get 4 meals out of this (since you get a lot more sauce when you make it than from a jar), so your per-meal cost is $1, and you can make 3 more meals later for only 5 minutes each (but that doesn’t help you now)
    • Added bonus – Home-made food can be tastier than restaurants!

Each of these alternatives has a different balance of time, spending, and extra bonuses. These same balances apply to many spending choices too. Do you want to wash all of your dishes by hand, or buy a dishwasher? Would you rather repair your shoes with epoxy or buy new ones if the sole starts to break? Do you want to buy wood and build a bookshelf, or buy one from a furniture store? Each decision has a different factor of spending, time, and added bonuses to consider.

Pop Quiz

[qsm quiz=54]

Challenge Questions

  1. Suppose your friend got her first job and she wants to save for a new car. Explain how having a spending plan would help her reach that goal.
  2. Why is it important that you review your spending plan regularly?
  3. What are three life events that could impact your spending plan? For each event, explain how YOU would adjust your plan.
  4. Explain the relationship between a spending plan and building wealth.

Many years ago before money really existed, when an individual wanted to “purchase” something, the exchange would occur through bartering.  Every item “purchased” would be traded for a different item.  For example, if I needed eggs, I would find a producer of eggs (an individual who raised chickens) and would try to trade something I had, such as milk or cheese from my cow, for those eggs.  This bartering system worked well for a while, but eventually society wanted an easier way to “trade” for those items that individuals needed.  Certain items were selected by society to use in exchange transactions, such as shells or grains or precious metals, but eventually money was created as a way to simplify these exchanges.

Money has value and works as a medium of exchange because we believe it has value.  And because it has value, we want to keep it safe. So rather than collecting money in our homes under a mattress or burying it in a coffee can in the back yard, our financial institutions and businesses have worked to create ways for us to “store” our money safely while still allowing us access to those funds.

Functions of Money

Money has three main functions – it works as a medium of exchange, a unit of account, and a store of value.

Medium of Exchange

“Medium of Exchange” means money acts as a go-between between everyone in the economy to help trade. If you are a farmer that grows corn, you might have a hard time trading your corn directly with a carpenter to help build your house, a manufacturer who builds tractors, a tailor who makes clothes, and producers of everything else you need. But if the markets allow you (and everyone else) to sell your products for money, it means everyone has a common “medium of exchange”.

Unit of Account

“Unit of Account” is the next major function of money. Everything that can be bought or sold is only as valuable as what someone else is willing to pay. Money exists to show what the “Exchange Rate” is between two different goods. Our same farmer from before might be trying to decide if they want to grow corn or soybeans this year – which one will be more valuable?

Because both corn and soybeans are traded with money, he would just be able to check the current prices for each one – and focus on growing more of whatever is most valuable.

Store of Value

Our farmer just finished his harvest of the year, and has a silo full of corn that he can trade. However, he has expenses all year round – buying food, and clothes, paying his mortgage, and all his other living expenses. If he were to trade just a little bit of corn for every purchase, the corn would rot away before the year was finished, losing all of its value.

Instead, selling his corn for money acts as a store of value – money does not expire, and he can save it up over long periods of time.

Types of Stored Value

Checks

Checks might be the oldest form of stored value. Checks are a special document that banks use to transfer money from your account to the person or business whose name you write on the check. 

Every check includes:

  • Your bank routing number (an ID number for your bank, so whoever receives the check can find them)
  • Your bank account number
  • The number of this specific check

When you write a check, you also fill in the name of the person or company you are paying, the amount (both in numbers and written out with words), and the date. You can also include a “memo” with a reminder of what the payment is for.

In the simplest terms, when you give someone a check, they take it to their bank, who then uses the bank routing number to contact your bank, and your account number to specify your exact account. Your bank then confirms your signature, and withdraws the amount of the check from your account (if you have enough money, that is) and transfers it to the other person’s account at the other bank. The check is then “cancelled”, so it cannot be used again, and the cancelled check is returned to you showing that it has been processed. Some banks will allow you to “overdraw” your account to pay a check, but they will charge you an extra fee to do so.

This allows you to send any amount of money from your account to anyone else who has a bank account. Some check-cashing services also offer to convert checks directly into cash (for a fee) for people who do not have a bank account.

Try It!

Advantages of using Checks

Checks are less popular in recent years, but they have some distinct advantages.

First, they are the safest way to send a payment by mail, it is much harder to steal and modify a check than it is to just take cash out of an envelope.

Second, checks are traceable. When a check is cashed, you get a picture of the final cancelled check to show it was processed, so you can see if it was modified in any way (and serves as a perfect financial record to show the payment was received).

Disadvantages of checks

Writing checks requires a checkbook, which very few people want to carry around most of the time. Since checks are only validated using a signature, check fraud (people passing fake checks as genuine, or editing the amounts on a genuine check to be a greater amount) has historically been a major cause for concern.

Checks also take time to “clear”, or have the money transferred from your bank to another. This means that if you have any outstanding checks, you need to constantly reconcile your bank account to subtract any outstanding checks to know your “true” balance.

For businesses, taking checks can be risky, and very few still do. This is because it is impossible when receiving the check to know that the person giving it actually has the funds in their bank to make the payment. Another problem of check fraud was people writing checks that they knew were unable to be cashed, often in other towns, leaving the businesses very few ways to recover their losses. Local businesses would often refuse to take any checks from non-local banks for this reason.

Debit Cards

Debit Card

Debit cards are very similar to checks, and are usually tied to your “checking account”. The biggest difference is that all payments are controlled electronically, so transactions are usually processed instantly.

In place of the signature of a check, you instead need to input a PIN number to verify your identity and authenticate the purchase. Debit cards may or may not be used for online transactions, depending on your card issuer.

Debit cards evolved from ATM cards.  ATM cards were originally used only at ATM machines to withdraw cash and to check account balances. The cards operate by using a magnetic stripe that contains your bank account information. When you “swipe” your card, the card reader reads your account information and electronically notifies your bank of money being subtracted or added to your account.  In most of the world, and increasingly in the United States, debit cards also come with a chip, which includes more security features thus increasing the difficulty of “stealing” your account information when you use your debit card. 

Advantages of Debit Cards

Debit cards were developed to make financial transactions easier than using checks.  The money comes directly from your linked account, usually a checking account, and you don’t need to carry around a checkbook and a pen.  Because the electronic transaction occurs almost instantly, the seller knows immediately that the funds were transferred or that the transaction was rejected due to lack of funds. This reduces the possibility that “check fraud” will occur, a positive outcome for retailers.  Since debit cards do not require a verification signature, a unique PIN number is used to verify that the individual using the card is the rightful owner of that card.  Without the correct pin number, the transaction will not go through.

Disadvantages of Debit Cards

Debit cards can be counterfeited.  Remember that the magnetic stripe stores your bank account information, so when you swipe your card, the data that describes your account can now be captured.  On the other hand, the chip on your chip debit card scrambles your data, making it extremely hard to “capture” your account information. 

Using a debit card frequently also makes it easy to over-spend, since it you do not see the money actually changing hands. This can make it possible to overdraw your account, which typically comes with heavy fees from your bank.

Prepaid Cards

Prepaid cards are usually issued by a credit card company or bank, and are often given as gifts. To use a prepaid card, you need to “Charge” it by adding value (either using cash at a kiosk for the card issuer, or sometimes online by transferring value from your bank account). Once it is stored, you can use a prepaid card any place you would use a credit card. The card issuer may charge a fee to use these services.

Advantages of prepaid cards

Prepaid cards can be a great way for people without a credit card to make online transactions, since you can make payments in the same way as you would with a credit card. They are also often used as gifts as a “use it anywhere” gift card. Generally speaking, prepaid cards work as a more flexible form as cash.

Disadvantages of prepaid cards

Like cash, prepaid cards can be easily lost or stolen. Since they are not tied to you in any way (and are normally given as gifts), whoever is currently holding the prepaid card controls all the value it has. This makes them very risky to use for large amounts of money.

The card issuer also usually charges a fee to use the card, and if you maintain a balance, they may charge “storage fees” as well.

Gift Cards

Amazon gift card

Gift Cards are another form of stored value. Many stores and online retailers will let you convert cash into a gift card which you can use in their store. Gift cards usually have no fees, so they retain their value longer than other prepaid cards.

As their name implies, a “Gift Card” is typically given a as a gift. Due to their limiting nature, it is very rare to purchase and use a gift card for yourself.

Advantages of Gift Cards

Gift cards are great to give as gifts. Because they can only be used in one location, they are less prone to theft and loss as other stored value cards.

Disadvantages of Gift Cards

Although you can purchase gift cards at many different retail locations, the card itself can only be used at the place of business identified on the card. For some businesses, like Amazon.com (AMZN) this is not really a limit, but for restaurants and individual retailers it might be.

Note about Credit Cards

Unlike these other items, credit cards are NOT a form of stored value, and do not act as money. This is because credit cards are a loan (or a form of “credit”). When you make a purchase using a credit card, no value is being transferred from you to the place where you are spending money. Instead, you are creating a debt that you must pay back later with interest.

In contrast, when you use any of the items of stored value, money is being directly transferred from you to the person you are paying. There is no loan or credit card company acting as a “middle man”. There is a direct transfer from one person or company to another.

Bitcoins and Other Virtual Currencies

Bitcoins and virtual currencies have become very popular in the last few years, but it is not always easy to tell if they are a form of money in and of themselves, or if they are just a stored value of money. Their actual definition shifts based on how you, the consumer, uses them.

For example, if you convert your dollars into bitcoins and then visit a shop that lists their prices in bitcoins and accepts bitcoins as payment, your bitcoins are acting as money. However, if that shop lists all their prices in dollars, but they also accept bitcoins as payment, then your bitcoins are just acting as a ‘stored value’ for dollars.

To make things more complicated, you can also buy bitcoin because you think its value will go up over time. This means that you are treating it not as stored value or as money but as an investment, and you are using “speculation” to try to gain a profit.

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[qsm quiz=58]

Challenge Questions

  1. As technology continues to evolve in our society, it is possible that the way we store our money and pay for transactions will change. What do you think that process might look like 15 years from now?
  2. What additional security measures do you see happening in the future in order to keep scammers from fraudulently stealing people’s money?
  3. Describe your experience with using the different financial tools you learned about in this lesson.

Definition of Wealth

“Wealth” means having an abundance of something desirable. This can be tangible, like money and property, or intangible, like good health or freedom.

Intangible Wealth

Just because something doesn’t have a monetary value does not mean it is worthless. Having strong connections with friends and family, freedom to make personal choices, and being known as trustworthy are often identified as part of a person’s wealth.  They are intangible, not capable of being bought or sold, but they add value to an individual’s life. Businesses can also have intangible wealth. If the public opinion about a company and its products is generally positive, this reputation is seen as adding value to the company’s value, even though it might not be possible to assign a specific dollar value to that goodwill.

Tangible Wealth

If you can buy and sell something, then it has a tangible value (meaning “can be obtained”). Tangible wealth includes things like cash, bank deposits, property, stocks, and bonds.

Monetary vs Non-Monetary Assets

When you are building wealth, you want to start building up your assets, both monetary and non-monetary.

Your “Monetary” assets are directly related to money. They will be part of your spending plan – how much cash you have in the bank, how much income you are going to get next month, and how much money you currently have in your emergency fund. Since we can spend these funds on a very short notice, they are also called “Liquid Assets”. Stocks and bonds, which are less liquid, are also considered “monetary assets” because you will almost always know their exact value in dollars.

Your “Non-Monetary Assets” are less liquid – you usually cannot spend them directly, and it takes time to convert them into cash. This includes things like property, furniture, machines, and vehicles. All of these items are useful and definitely have some value, but until you actually need to sell them you might not know exactly how much they are worth.

Both monetary and non-monetary assets are used to determine your total wealth.  For most individuals, the biggest portion of their total wealth will come from non-monetary assets such as cars, a home, and property.

Building Wealth

The idea of “building wealth” refers to investing in tangible assets. This includes financial steps to have cash reserves in bank accounts, investing in stocks, purchasing bonds, and buying property.  Building your wealth should occur throughout your lifetime as you learn to spend wisely, save regularly, and invest carefully.  These habits will allow you to “put your money to work” for you.

Financial Goals12345678

Setting and keeping financial goals is key to building wealth. For example, you might set a goal to save $300 for your first stock purchase.  You would first need to review your spending plan and identify areas where you could trim spending.  Those extra dollars could then be allocated to your savings goal.  Each month, as you followed your spending plan, you’d be able to see how close to your goal you were getting. 

Setting goals provides an incentive to maintain control of your spending, and reaching those goals will help you build your wealth.

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This lesson is part of the PersonalFinanceLab curriculum library. Schools with a PersonalFinanceLab.com site license can get this lesson, plus our full library of 300 others, along with our budgeting game, stock game, and automatically-graded assessments for their classroom - complete with LMS integration and rostering support!

Learn More

[qsm quiz=55]

Challenge Questions

  1. What assets do you currently own? How could those assets help you accumulate wealth for your future?
  2. Setting goals to build wealth are truly key to helping you have a successful, happy future. You don’t have to be filthy rich. You just need enough money to support the lifestyle you’d like to live. Thinking about your future, what is one financial goal you’d like to have for yourself in your 20’s? What choices would help you reach that goal? (Students could choose from a goal for their 20’s, 30’s, 40’s, etc.)

As you begin working with financial institutions to secure your money and process your financial transactions, it is important that you learn to keep good financial records.  These records, both on paper and electronic, will allow you to know where your money and assets are and exactly how much you have at a given time. 

You may choose to print these documents and keep them in a binder or organize them in folders on your computer.  The method used does not matter.  What does matter is that you understand what is happening with your finances and know where to find the information when needed.

Financial Planning1212

When you are building or evolving your financial plans and setting new financial goals, you need to start with accurate financial records.  Your financial documents allow you to know exactly where you are today and they will help you see when you have reached your goals

Taxes

tax return
Pictured: the money you can’t get back because you didn’t save your receipt

Most people appreciate having good financial records when it comes time to file tax returns. Many thinks you spend money on throughout the year, like your car registration renewal, work uniforms, and certain types of interest on loans, can all be deducted from your taxes – but only if you have kept good records of all of those payments.

Types of Financial Records

Receipts

receipt
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In order to claim any deductions on your taxes, the IRS will want to see proof that specific purchases or payments were made.  And in order to show proof, you will need to provide a receipt.

You should always save the receipts for large purchases (like your car’s bill of sale). Many cities also provide tax breaks if you use public transit, so it is also a good idea to save those receipts.

Getting in the habit of keeping your receipts can help you in other areas of your life as well.  For example, utility bills and receipts are often required as a “proof of address” when you want to open a bank account. If you get in a conflict at a later date over a bill being paid, having a receipt can shut down the problem immediately, while proving otherwise can be a long and drawn-out process.

Bank Records

Your bank account will be one of your most important sources for financial records. Usually, your entire transaction history is saved for a few years (including every check you write), along with your current account balances. If you do not have a receipt for a payment (for example, if you write a rent check every month), you can still have a record of that transaction in your bank account.

The type of information contained in your bank records depends on the type of account you have. For example, if you have a savings account, you might have more records on deposit amounts and dates, with accumulated compound interest. If you have a checking (or “Current”) account, you will have your current available balances, along with your transaction history of your checks, debit card transactions, and ATM withdrawals. Your bank records will be an invaluable resource when you are building and changing your Spending Plan.

Income Reports

W-2 form, perhaps the most important financial record

Every time you get paid, your employer creates a paycheck transaction that shows how many hours you worked, how much you get paid per hour, and the amount of money deducted from your pay for various taxes.  At the end of the calendar year, your employer summarizes all of your pay information into a form known as a W-2 (or 1099, depending on your type of job) or Income Report. Outside the United States, the report has different names, but always has the same basic information.

Your income reports are statements showing how much money you’ve earned, usually along with how much income tax and social security you have paid, in a given year. These are necessary to file your taxes, but are also useful to see how your income evolves over time.

Investment Statements

If you have any stocks, bonds, or other investments, you will also get regular account statements from your broker. This will include your cash balances (available for withdrawal or purchasing more securities), the total net market value of your portfolio, the amount of any dividends you have received, and the total expenses of your investments (this is most important with mutual funds). Your investment statements are essential for tax purposes. You are legally required to report any investment income you receive, so having ready access to these documents will be essential.

Personal Property Inventory

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Unlike the other primary records, this is one you will make and maintain yourself. Your personal property inventory is basically a list of what you own, where it is located, and its estimated value. This seems fairly simple when you are still in school, but there are more than a few reported cases of large amounts of cash stashed and forgotten. Your personal property inventory is not used for taxes.

The main benefit of keeping and maintaining a personal property inventory is purely organization. Knowing exactly where your things are and how much they are worth can be very useful when your life circumstances change and you want to sell (or give away) things you no longer use or might have forgotten about. The self-service storage locker industry thrives on people making monthly payments to save things they do not regularly use!

Income Tax Returns

After you’ve filed your income tax return, keep a copy for later reference. Legally you should hold on to all tax returns and receipts for 7 years, but it can be useful to keep them for longer if you want to occasionally work on long-term financial planning.

Personal Expense Records

You might end up accumulating dozens of receipts in a relatively short period of time. Every few months, try to group them together and keep them in a safe place (for example, all receipts for “January – March 2016” kept in a folder in a fire-proof safe). While you do this, copy the amounts and the reason for the purchase into an excel spreadsheet. This will make it easy to know how much you spent and where you spent it. Plus, you can use your spreadsheet to quickly and easily find the original receipt later if you need it. By filing away all your receipts regularly, you make it less likely for any to get lost or accidentally thrown out. Making this a regular habit will also help you avoid having to spend an entire afternoon sorting through and organizing your receipts.

Keeping Your Records Secure

Now that you have all of this information, your main concern is keeping it safe. Identity theft is a major problem, and if someone were to get unauthorized access to just a few of your documents, they might be able to use that information to harm you.

Storing Paper Documents

For things like your tax returns, receipts, and investment statements, you might have paper copies that need to be both easy to find and secure. One possible route is to buy a small safe you can bolt to the floor, keeping your documents safe and all in one place. Banks offer safety deposit boxes where you can safely store documents and items.  Small boxes typically cost about $60 a year.  The inconvenience of having to visit the bank to get access to your documents may be offset by knowing the documents are in a secure location.

Storing Electronic Documents

Keeping your computer files safe from hackers and phishers is a much more challenging prospect. There are dozens of ways to keep your records safe, but these are the most common rules to follow:

Rule #1: Don’t Share Your Login Information

Despite what the movies show, most “hacking” is done not by forcing complex computer algorithms to hack a mainframe, but usually just because someone shares a password with someone they shouldn’t have. This goes not just for passwords, but other information as well. NEVER give your account numbers, credit card numbers, usernames, or passwords over the phone or by email. If you absolutely need to share a username and/or password (sharing an account with a group, for example), make sure it is a username and password you don’t use on any other websites.

Rule #2: Don’t Re-Use Your Password

When you are on the computer, you can’t tell which sites you use let the administrators see your password, and which use proper encryption. If you re-use the same usernames and passwords in many places, you’re increasing the chances that a disgruntled co-worker steals data and breaks into your other accounts.

Rule #3: Change Your Passwords Often

Even the most secure, unique password in the world is vulnerable to keyloggers – a type of virus software that records every key you press, and reports it back to the virus’s creator. Even if you don’t have a keylogger on your home computer (which can be hidden for months or years before “activated”), it is possible one might be installed on a computer in a computer lab or on a public computer. Changing your passwords every few months is a good way to keep them safe.

Rule #4: Pick Hard-To-Guess Passwords1234567

When you choose a password for an account, try to choose letter, symbol, and number combinations that are easy enough for you to remember but difficult for your best friend or a hacker using random letter combinations to guess.  Remember, you need to do your part to keep your passwords secure.

Other Financial Record Tips and Tricks

See What Account Management Services Some Financial Institutions Can Provide

If keeping track of everything is a daunting prospect, see what kinds of services your bank or other financial institution can “bundle together”. For example, it is extremely common for a person to have their savings and checking accounts, investment portfolio, home mortgage, and credit card all through the same bank, and so they are able to access all of those financial records through the bank’s online portal.

This has a strength of convenience, but there are also some serious drawbacks. For example, if you have your password stolen for this online banking service, you might lose access to everything all at once, causing a massive headache and potentially tens of thousands of dollars.

Visit Tax Professionals or Financial Advisers

Even if you do not do it every year, taking time to visit with a professional can save you time and money in the long run. Tax professionals and financial advisers understand tax codes, investment strategies, financial pitfalls, and red tape that you may not be familiar with.  Paying for their expertise may minimize how much time and research you need to spend trying to understand your financial records on your own. 

You might be able to remember the basics – if you have an expense that is used primarily for business, you can probably claim a tax credit on it. However, you might not know the exact process of claiming time you used your car while working, or if you can claim sales tax exemptions for new renovations on your home. Meeting with a tax professional or a financial adviser is the easiest way to navigate the seas of red tape and get the most out of your tax returns, and minimize how much time and research you need to spend on your financial records out of your own free time.

Pop Quiz

[qsm quiz=56]

These are the requirements for your semester project. Please ensure that you understand all components and work on your project throughout the semester. The complete project must be submitted by the end of week 14.

Objectives

  1. To acquaint students with sources of market and price information available for personal investment that will help to make better financial decisions.
  2. To assist students in understanding the role and operation of the financial markets.
  3. Develop an appreciation of how various forms of investment information can lead to better investing skills and returns.
  4. Apply the concepts and tools presented in the course to identify logical chains of causes and effects determining price changes in the financial markets.
  5. Describe an investment portfolio and how students would go about developing, monitoring, and managing a portfolio of securities.

Project Part 1

Research Your Investments!

Select a minimum of 5 (five) companies from different industries and provide information for points 1 through 9 and why or why not to invest in this company.

Investing involves making informed decisions, which means researching companies and industries before plunking down your hard-earned money! An excellent source of information about a company is the company itself, particularly its annual report to stockholders. In this project, you’ll examine the annual stockholders’ report of a company in which you are interested. (You can substitute an annual report for a current 10K filled to the SEC). The annual report is a document that provides financial and operating information about a company to its owners, the stockholders. Obtain a copy of the latest annual report of the company you are researching. The best research tool is the BB&T finance lab located at the HU Fort Myers campus room 330. Additional websites will be recommended by your instructor for online research. (Stocktrack, MorningStar, Finviz etc). Carefully study the annual report or 10K and then prepare a corporate profile of the firms you selected. Your profile should include the following elements: 1.Name of the company, its ticker symbol, and the exchange on which it trades 2.Current market price of the stock and its percentage change from 1, 3, and 5 years ago (try to find a chart of its stock price) 3.Location of its corporate headquarters, names of its officers, and percentage of inside ownership 4.Brief description of the company, including its major products or services 5.Brief history of the company 6.Major competitors 7.Sales and profit summaries 8.Other relevant financial ratios and measures 9.Recent developments and future plans

Project Part 2

You will want to approach the trading with the objective of making the greatest amount of money since this is the objective of speculators in the market. However, remember that the objective of the project is for you to learn about the role and operation of the financial markets. The focus of the evaluation of your term project will be on your research and analysis of the markets.

  1. Trade in the preferred financial market
  2. Select at least one Mutual Fund
  3. Create table of all trades (buy and sell date, shares, price per share, gain/loss)
  4. Provide detailed analysis for each trade (buy and sell)
    • Must include national and international economic/business events
    • Basic fundamental analysis of investment
    • Reason for transaction

Project Part 3

Summarize your trading results; particularly including the decision making process during the establishment of the portfolio. Your summary should include national and international events, gains and losses, and how specific events have impacted the value of the portfolio.

Finally, include what was learned during this project in terms of speculating in the financial market.

Your final report must include all three (3) project parts. The report must be in APA style, including a title and reference page, and intext citations.

TRADING INSTRUCTIONS

  1. You will have a password and account number. As instructor, I will have access to your trades and will be able to monitor your progress through the game.
  2. You are required to make a minimum of ten round turns. Trade as often as you like; five is just the minimum; the more you trade, the more comfortable you will become. You are to close all trades by week 14.
  3. The instructor will let you know when to start.
  4. You will have an initial capital level of $500,000 for trading. Out of this capital base you must pay commissions, post margin, and cover any losses.
  5. You are not allowed to buy more capital. You may hold up to 25% of your initial endowment in any security.
  6. You are NOT allowed to day trade for more than half of your trades, and if you are not familiar with markets, you may not want to trade with this strategy.
  7. Keep a record of all of your transactions for your personal use as you will be asked to report your trades in your written report

You have $1,000,000 in your brokerage account and need to invest at least $100,000 in each of the following asset classes: (1) equities, (2) mutual funds including ETFs, (3) bonds, (4) options, and (5) futures.

For this assignment I suggest 1) relax and enjoy this experience, 2) read the instructions and learn the portfolio limits carefully, 3) put in some time to read news stories, analysis reports, and rumors. Have fun with this trading game during this forced swim through the financial markets. Choose some investments with extravagance and uniqueness. Those are truly dynamic characteristics.

How to get started before Jan 29th:

  • Register an account
  • You can start trading on Jan. 29th and complete your first portfolio by Jan. 31st.
  • After forming your first portfolio, submit your portfolio “policy statement” clearly stating following issues:
    • Investment Objectives
    • Your portfolio style (asset classes and allocation)
    • Discuss major different risks that your portfolio faces
    • According to your investment style, name three benchmark portfolios (mutual funds, indices, etc.)
    • Due Jan 31st in class

Be the best group of portfolio managers: (Feb 1st – Apr. 9th)

  • Stick to your “policy statement”. If you make any major changes during the trading period, you need to specify and explain the changes in your final report.
  • This is YOUR portfolio and its performance shows your knowledge and skills. Although there are certain limits on asset classes and asset allocation (e.g.: you can invest up to 60% of your capital in stock, bond, or mutual funds).
  • You need to actively manage your portfolio. I have full access to your trade records and expect to see at least one trade in each asset class every week. 2

On Apr. 9th:

  • Sell all investments before markets close.
  • Start preparing your final investment portfolio report, which is due on Apr. 21st in the OnCourse DropBox. Your report should have a cover page clearly stating all member names, course title, and date.
  • Your project will be graded based upon:
    • Policy statement (20%)
    • Trading activities (10%)
    • Portfolio performance (40%)
      • First place – 40%
      • 2nd and 3rd – 25 to 35%
      • Last place – 10% or lower
    • Final report (30%)

Game rules:

RULE 1:

Invest in at least 4 different asset classes at startup. Buy extra securities if you want.

RULE 2:

Our lab has 4 machines that have on-line links to the Bloomberg Information network. You are required to obtain information from Bloomberg about one stock and bond in your portfolio. Failure to ever submit the printouts subtracts 25% points from those already earned. See tg-bloomberg.pdf for instructions on using the machines and collecting the Bloomberg printouts.

What you need for the final submission on the due date:

(1) Common Stock – Use a stock screen to choose a common stock. A stock screen allows you to set different criteria and then finds all stocks with information that satisfy the criteria. The free stock screen described below may be useful after you leave IUSB. Point your browser to http://screen.yahoo.com/stocks.html. Set a MINIMUM OF 4 CRITERIA and arrive at a good-looking final sample with not more than a dozen companies. Make these printouts:

  • PRINTOUT 1: Print the web page with the Stock Screener Search Results.
  • PRINTOUT 2: Return to the criteria page (click “Back”) and print the criteria settings.

Return to the search results. Choose any one stock for your start-up stock. Jot down and record in your spreadsheet the ticker symbol from the leftmost column so that you can easily find the price later. Once you have chosen the stock click “Chart” in the rightmost column labeled “More info.” On the subsequent page along the left frame under “Charts” click “Technical Analysis.” For the table entry “Moving average” click on 10 and click on 100.

  • PRINTOUT 3: Print the chart showing the 10-day and 100-day moving average. Make your own call and write in big letters at the top of this page “BUY” or “SELL” by employing moving average trading rule.

(2) Mutual Fund – There are over 5,000 mutual funds in the USA so finding a winner can be difficult especially over a short horizon. Here are instructions for a free Internet mutual fund screener. Point your browser to http://www.morningstar.com. You might be asked to join for a free membership — no problem it’s free. Along the top frame are selections such as “Home”, “Portfolio”, etc. Click on “Tools.” Click the “Basic Screener” for “Mutual Funds”. At the top of the Mutual Fund Screener frame, you may click, if you wish, on the “Instructions”. This link describes operation of the Basic Mutual Fund Screener. With any Mutual Fund Screener, you set different criteria in order to find the mutual fund that fits your preferences.

To read the definition of any criterion, click on the little light bulb besides the criterion heading. Read the description, look at the choices to which the criterion may be set, and then set it. When finished setting criteria, click the tab “Show Results.” If you get zero matches, or otherwise want to change something, click “Change Criteria.” Go back and forth between Show Results and SET A MINIMUM OF 4 CRITERIA to get a good-looking final sample with not more than 24 Search Results.

  • PRINTOUT 4: Print the web page with the Search Results and criteria settings. Click on the fund name to get a Snapshot of information about the particular mutual fund.
  • PRINTOUT 5: Print the web page showing the Snapshot of the fund. Jot down the ticker symbol that appears to the right of the fund name and type it into your spreadsheet. With the ticker symbol, you can easily find the fund’s price later.

(3) Corporate bond – Point to http://cxa.marketwatch.com/finra/MarketData. Thousands of businesses in the financial services industry allocate millions of dollars to make this site available. Currently your view is the “Investor Information” tab and “Market Data” selection. The tools, calculators, and other tabs show information that someday may be worth browsing. For now, however, click along the left frame on “Bonds” > toward the middle of the page click “Advanced Bond Search” > click “Corporate” for the bond type. Definitely search for a bond that (a) matures two years or more beyond the end of this semester, (b) coupon type = fixed, (c) trading activity within the last 10 days, and (d) interest payments = Semiannual. You may, if you wish enter any of these optional settings: an issuer name (e.g. Indiana), coupon rate (e.g. 5.0 to 8.0), rating (e.g. AAA to BBB), or industry group (e.g. Energy). Refine the search criteria as needed. Click on the bond you select under the column “Issuer Name”.

  • PRINTOUT 6: Get the printer friendly version of the Bond detail for your selected bond 4

Notice that Marketwatch/Finra and Bloomberg quote bond prices per $100; e.g., 98.63 means a bond price of $986.30 and to spend $100,000 you must buy 102 bonds. In your spreadsheet enter, for example, 986.30. Take a copy of this printout to the lab later to assist finding this bond on Bloomberg.

(4) Investment portfolio report – Prepare your report following the guidelines below. Your report should be a non-sensitive, impersonal business report befitting a literate graduate from a business school. Mechanical errors, such as spelling mistakes or disagreement between subject and verb tenses, detract from the reader’s impression of quality. A high-impact report incorporates headers, itemization, short paragraphs, and smart sentences. Edit three times before submission so that it reads better. Present discussions in paragraph form with itemized headings for each discussion. There are no length requirements or restrictions. About 80% of all reports are between 3 and 5 pages. Disinformation detracts from scoring. Do not send extraneous printouts.

  1. Market backdrop (40% of final report)
    • 1a. Summarize and reference one financial author who explains why market prices moved during a specific horizon, such as the TG holding period, the previous month or weeks, or other explicit period. Use your words and paraphrase his/her argument.
    • 1b. Does she/he have a dominant argument for explaining the price movement or are other trade-offs plausible.
  2. Portfolio performance, highlights, and analysis (60%)
    • 2a. Review your policy statement and changes
    • 2b. Discuss your portfolio gains, losses, and trading activity. Confirm whether the securities you sold on any adjustment date outperformed the ones replacing them. • 2c. How much economic profit (%) did the start-up common stock create or destroy for a well-diversified portfolio? Compute ROR equilibrium using (i) alpha and (ii) beta from your Bloomberg printout.
    • 2c. Discuss following items.
      • 2ci. What is next year’s interest rate at which the one year rate of return from owning your start-up bond would be zero? Obtain your answer from the Bloomberg ”Horizon Analysis”. Qualitatively compare the current yield with capital gains yield for that scenario.
      • 2cii. Was there any foreign currency whose exchange rate moved so much during the game that you would have gained more had you used dollars to simply buy and hold the foreign currency fund until game’s end? That is, would avoidance of USD denominated securities have been better?

(5) Bloomberg printouts. You don’t need to print out your final portfolio standings. I can see them on Stock-Trak.

What is it?

The primary purpose of the project is to gain an understanding of the investment process by becoming an interested participant. You can buy, sell, buy on margin, and sell short all NYSE, AMEX, and NASDAQ stocks (common and preferred) that are trading at $5.00 or more, as well as mutual funds, government bonds, corporate bonds, futures, options, futures options, and index options. You can also trade foreign stocks listed on exchanges such as Toronto, London, Paris, Frankfurt, Tokyo, Hong Kong, Taiwan, Sydney, South Korea, Mexico City, and others. These foreign stocks will be quoted in their respective currencies and converted into U.S. Dollars based on the currency exchange rates. Domestic prices are quoted in real time.

What are the goals?

The investment strategy for the class will be to “provide reasonable short term growth of principal and income but with moderate risk.” This mandate is purposely vague and may be interpreted to suit your investment style.
Students will NOT be graded on the basis of their investment performance. Requirements for each student include: (1) tracking the performance of your portfolio each week through the semester; (2) being prepared for classroom discussion of macroeconomic, financial market, or other news events that might affect the risk and return of your portfolio; and (3) producing a comprehensive report analyzing the performance of your portfolio over the semester.
How do we trade? Trades are placed over the internet by logging into your account at www.stocktrak.com. Details on how to place trades may be found in the trading rules at www.stocktrak.com. Your account is limited to 200 trades for the semester; either market or limit orders for a minimum of 25 shares are allowed. There is also a position limit of no more than 25% of your portfolio invested in a single security.

How do we track our performance?

You may track your performance using Stock-Trak’s web site, which gives detailed information on your positions as well as an overall summary.

Specific Requirements:

1. Register your Stock-Trak account during the first week of class.

2. Initial report: Submit a one-page report on Thursday, January 14, briefly outlining what you hope to get out of this exercise and what tentative strategy you will pursue. For example, you might choose “conservative” focusing on blue-chip stocks and Treasury bonds, or “aggressive” focusing on technology or growth stocks and possibly some derivatives. Or perhaps you prefer a largely passive “buy and hold” strategy focusing on large index funds. Day-trading is also permissible.

3. Make at least one trade per week (this should not be a difficult requirement to fulfill). You are allowed a maximum of 200 trades. You are required to make at least one transaction in the stock market, one transaction in a mutual fund, and one transaction in the bond market over the course of the semester. You are also required to take at least one short position (see #5 below). You may experiment with futures and options if you wish.

4. Record the weekly total value of your portfolio each Friday. Note: Your initial portfolio value on Friday, January 15, is $1,000,000.

5. As referenced in #3 above, you are required to enter into at least one short position on or before Friday, January 22, and hold it at least until Friday, February 12. Be prepared to discuss in class how this position is performing. Your experience with this short position should also be specifically addressed in your final report.

6. Final Report: A comprehensive report will be due at the end of the semester detailing your trading activity and the performance of your portfolio over the 14 week period. Discussion and analysis in the report will consider the total return on the portfolio, risk characteristics, key market-wide or industry- or firm-specific events that influenced trading decisions and subsequent results. A brief chronicle of major events with their associated impact on trading decisions is recommended. If you make certain trades for purposes of experimentation rather than based on specific information, that is fine. You will NOT be graded on the basis of your investment performance. The report should be typed and should contain at least one graph showing the performance of your portfolio over time. For purposes of comparison, the S&P500 will be used as a benchmark portfolio. Include a table of your weekly portfolio values and weekly portfolio returns, as well as the weekly S&P500 index values and weekly S&P500 returns. Describe how your portfolio performed in relation to “the market”. Note: You will need to adjust for risk! Specifically, compute the Sharpe ratio of your portfolio as well as the Sharpe ratio for the S&P500 Index over this time period and comment. Other measures may be included as well. (You may assume a weekly risk-free rate of 0.06%). The final report will be due on Thursday, April 29.

Abstract

—Stock-Trak Global Portfolio Simulations introduce a hands-on learning experience for students to understand investments and allow the instructor to integrate the variety of course contents into the simulation.

  • —Engages the integrated learning efforts from students
  • —Stimulate the interests of investment
  • —Build up a sound knowledge base for financial markets

—This article discusses my teaching model with using the simulation, feedbacks from the students about the simulations, and my thoughts for future reference.

A Brief Overview of the Simulations in My Class

  • — Every student manages a $5,000,000 portfolio, and 300 trades during a 3 month time period;
  • —Students can buy, sell, buy on margin, and sell short almost all common stocks, bonds, foreign currencies, mutual funds, futures and options in the United States and selected foreign countries;
  • —Students are required to trade stocks, bonds, mutual funds, futures and options that are covered in the course;
  • —Class presentation and final report to check the learning outcome.

Getting started buying and selling securities

The Teaching Model

  • —Initiate the portfolio
    • —Portfolio structure and allocation
    • —Strategies and risk tolerance
    • —Do research to pick up the securities
  • —Weekly class review about the project progress
    • —Ranking in trading frequency, value of the portfolio, and Sharp Ratio   review
  • —Every student makes one presentation to the class
    • —Report the progress of the project, trading strategies, etc.
    • —Share good idea and lesson learned from the trading with classmates
    • —A short written report about the presentation
  • —Hands on experiences
  • —Sale short
  • —Trading futures
    • —Most favorite trading and most lessons learned
    • —Margin requirement and mark to market
  • —Trading options
    • —Comprehend to make an investment decision
    • —Trading call/put vs. exercising the option to complete the trading
  • —Final report is due at the end of the 3 month
    • —A summary of the trading activates and strategies
    • —A report of trading outcomes overall, profits and/or losses
    • —The lessons learned from “making money” and “losing money”
    • —What have learned from the project
    • —Appendix including all the weekly statements of the Stock-Trak account
    • —Charts and tables, and the contents do not beyond 6 pages (excluding the statements in the appendix).
  • Grade of the project
    • —20% of the course and based upon the learning efforts of managing the portfolio
    • —How many trades and trading frequency
    • —The efforts to try new methods learned through the course, investment strategies developed management of the portfolio
    • —The class presentation and the report with the presentation (peer evaluation)  survey    review
    • —The final report of the project
  • Manage the portfolio and integrate the simulations with the course materials—
    • There are  tasks in each chapter to  link to the project
    • —Hands-on experience enhance the learning that make challenging textbook material easier to comprehend
    • —Short sales
    • —Trading futures
    • —Trading options

Use of short selling options and futures

Peer Review Form

Student Grades Report

Student Feedback

—The most favorite project in my college career!

—Overall I really enjoyed this simulation. It gave me a decent grasp on how the market works … there is no such thing as timing the market and making about average profits on a consistent basis

—Overall, although I lost big and finished in nearly the bottom of the class, I learned a lot. I was far from achieving the portfolio with the greatest value, but I learned a lot of useful information. I feel comfortable now reading quotes, as well as creating orders for stock, bonds, futures, options and spots. Being given the opportunity to make mistakes without taking any financial losses was invaluable.

—All in all, I can honestly say that this simulation has proven to be one of the greatest learning experiences I could imaging. I learned a lot from making money, and even more from losing it. While finishing near the top of the class would have been nice, I think I may have actually learned a great deal more by finish at the back of it.

—What I truly gained from this project was a much better knowledge on the workings of the stock market…not only learned what a call and put were in class, but I was also able to experiment with buying these different types of options outside of the class…

—This was probably one of the most fun, interactive projects that I have ever done in my class. I spent more time in this simulation than I have on any other project and I fell as though I still needed to spend more. At least now I feel a lot more comfortable when it comes to investing. I am looking forward to using what I have learned through the class and the stock-trak simulation in my real life and building my own personal portfolio.

— The project has been very easily the most valuable project I have ever been involved in during the course of my school career.

—The project taught me about the stock market

—I learned through the project to be an investor that involves dedication, drive, research, and how investment works

—I had a misconception before that stock market is an easy way to get rich quick…this project taught me even with taking the right steps, doing the right research, and having all the necessary information making money… it is difficult at best

—Overall, this project will play an invaluable role in the rest of my life as I plan on being involved with investing in some way…it taught me more than I could have ever expected…

 

Each student will run a $1,000,000 portfolio. Trading accounts will be active on Thursday, March 12TH and end on Thursday May 21st (10 weeks total). PLEASE ENSURE THAT YOU REGISTER BEFORE WEDNESDAY MARCH 11TH TO ENSURE YOU ARE ABLE TO ACCESS THE SYSTEM.

Each student is to assume the role of hedge fund manager and to design and execute an appropriate strategy to maximize the portfolio’s return over the eleven (10) week investment horizon. The clients of the fund have specified capital appreciation as the main investment objective and have no short-term cash needs. Your challenge will be to design and execute an investment strategy that satisfies the client over the 10 week investment period. Your grade for this project is based on several factors as outlined on page three. Each student will be responsible for articulating the investment objective, formulating an appropriate investment strategy to meet the objectives, conducting the necessary research, selecting the appropriate securities, executing trades, tracking daily performance, and rebalancing the portfolio when necessary.

Investment teams will also be formed and a portion of your grade based on team performance. As a result, team meetings/collaborations and discussions are highly encouraged. These teams will also be assigned an additional project to report on certain economic indicators during the semester. More on this subject will be discussed in a later class.

In addition, the portfolio will be an “active” trading account as opposed to a “passive” trading account. Each student starts with 200 transactions (you may choose to buy additional trades). In your account you must establish a minimum of 40 trades.

What to Do During the Trading Period:

  • During the week of March 9, each student will submit a typed statement identifying the following: (1) name, phone number and email address, (2) investment objectives, planned trading strategies, choice of benchmark index, and (3) a matrix of the various positions that are expected during the semester. This matrix will include the various asset categories, names of some specific investments within each category, as well as a range, in dollar values, placed in each category (total $1,000,000).
  • Each student will make a presentation of his/her objective/strategy. Feedback will be provided from the instructor as well as from team peers regarding the soundness and practicality of the strategy. These presentations will occur during the class on March 12.
    • Investment Objective: The primary investment objective has been outlined for you in the above section (maximize your return). You should also include a specific rate of return objective as well as a risk level (beta) objective during the 10 week investment period (establish an appropriate range to target over the period. Remember that it is only an ten week period.)
    • Specifiy your investment style: technical/ fundamental or some mix.
    • Trading Strategies: As discussed above, part of your investment strategy should specify an asset class allocation mix/matrix (% in ETFs, % in equities, % in bonds, etc.) and can include all or some of the following types of investments available on Stocktrak: stocks, bonds, mutual funds, options, spots, futures and futures options. Consider using ETFs (http://finance.yahoo.com/etf) to maximize diversification without having to acquire multiple individual securities.
    • Your strategy should incorporate the use of all order types including market, limit and stop orders. (See additional handout for a description of the order types.)
    • Optional: Your strategy can include trading on the international exchange operations; however, you must have an understanding of those markets. This option is allowed primarily for international exchange students who wish to explore their home market and should not be utilized as an experiment.
    • Be as specific as possible in terms of your selections and the percentage of funds employed in each area. Attempt to make selections that are appropriate given the current economic climate. For the fundamental traders, you may want to check out the yahoo stock screener at the following address: http://screener.finance.yahoo.com/presetscreens.html . For the technical traders, you may want to check out: http://biz.yahoo.com/charts/index.html. These two web sites will be explored in a later class.
    • It is very important to remain informed regarding the current economic climate and political events occurring in the world and global marketplace. One very effective method is to watch CNBC daily if possible at market open (9:30 am) and again at market close (4:00 pm), to read/sign up for web based ‘market-alert’ reports, and to browse relevant web sites and print media for information regarding economic/political news.
    • It is highly recommended to minimize the number of different financial assets selected for the portfolio. It is very challenging to track the portfolio holdings over time. It is recommended that you have at least ten different types of assets but no more than fifteen.
    • Making a selection based on a hunch or using a “seat-of-the-pants” approach will not score well for this project. If you can’t justify the selection to your client then don’t recommend it for the portfolio.
  • Trade-Log: Keep a record of the rationale for each trade decision that you make during the simulation.
  • Collect articles that discuss the securities that you trade and provide relevant economic advice important to your portfolios success.
  • Track the daily performance of your portfolio and your benchmark index (keep a log of the total value of your portfolio).
  • Be sure to formalize (get approval) for any modifications you make to your portfolio’s objectives and/or strategy. Trades executed that do not conform or follow your investment objectives will not score favorably. If you decide you want to change your strategy, you must justify your decisions and obtain both instructor and team approval.
  • MIDTERM and FINAL PRESENTATION: Each student will present a midterm overview as well as a final presentation of your portfolio performance (see course syllabus schedule).
  • The trade-log, articles, and final report will be due on Thursday March 21st of finals week.

Final Report and Project Grade

  • • 25% will be based on defining your initial investment objectives and then designing and executing the trading strategies (including modifications during the semester) necessary to reach your investment goals. Some questions to consider include:
    • Do you feel the selections you made and the investment strategies you took were appropriate for your client given the investment objectives and target risk/return goals that you selected?
    • What specific steps did you take during the semester to attempt to adjust your portfolio to better achieve your target? How successful were these steps?
    • Did you learn anything about short-term trading? Market timing? Trading on news? Economic indicators?
  • 20% will be based on your ability to follow the trading rules (number of trades, types of positions (long and short), types of trades (limit and stop), diversification and asset allocation, choice of benchmark, use of cash, tracking your performance, as well as articles collected and depth of investment research activity).
  • 20% will be based on the return performance of your portfolio relative to your peers. Return will be measured as the holding period return as tracked on Stocktrak. Risk is also important and is measured using standard deviation, beta, and other qualitative characteristics like asset allocation and risky investments that are based on “hunch” rather than investment strategies. Beware of executing risky strategies that are not part of your original investment objectives to generate a windfall.
  • 15% will be based on your team’s rank in the class.
  • 15% will be based on an analysis of the six best performing and 6 worst performing investments in your portfolio.
  • 5% will be based on a critique of your portfolio using what you have learned through the class and from your portfolio simulation experience. If you had to do it all over again, would you change your investment objectives and strategy in any way? If not, why? If yes, how?

Objective:

Beat the MSCI World Equity index (iShares ticker ACWI) through managing a long-only equity portfolio. Learn to manage a large X billion institutional portfolio.

Risk Controls:

  • Long only fund
  • Minimum 20 stocks
  • The general “5/10/40” rule requiring that no more than 10% of a UCITS net assets may be invested in transferable securities issued by the same body, with a further aggregate limitation of 40% of assets on exposures of greater than 5% to single issuers
  • + / – 10% maximum over/underweight relatively to the sector classification
    • Preferably using the Global Industry Classification Standard – you can find weights by looking up the iShares MSCI ACWI ETF on the internet and likely in Bloomberg
  • Max 10% cash
  • Assets Allowed: Transferable securities and mutual funds are allowed only in the case of equities or equity only funds, and bonds just for cash allocation purposes
  • Assets Not Allowed: physical short selling, CDS, real estate, bank loans, physical metals, physical commodities, derivatives & CFDs, derivatives.

Transaction Costs:
If possible, trades will be charged an X% transaction cost. While typical out of pocket costs are $0.05 or less per share for an institutional fund, overall costs which includes delay, market impact, etc. brings the cost to X%. You will receive closing prices on the day shares are traded.

Part One (Portfolio Management):

Each student will run two $500,000 portfolios (described below.) Trading will begin on Monday, Jan. 25th and end on Friday, April 9th (11-week trading period.) Each portfolio must be “active” no later than Friday, February 5th. In order to be considered active, a minimum of 6 transactions in the trading portfolio and 10 transactions in the mutual fund portfolio must be completed.

Trading Account:

One portfolio will be an active “trading” account. The goal of the first portfolio will be to accumulate the most wealth. Each person starts with 200 transactions. In your trading account you must establish a minimum of 3 options positions, 3 futures positions, 1 short sale (of a stock), and a minimum of 40 total transactions (note – no more than 1 futures position or option position can be established in the last week and count towards your minimum of 3.) You must have at least five weeks with at least 3 transactions for the week. You may trade stocks, options, futures, bonds, mutual funds, international stocks. A maximum of 25% of your equity can be placed in any one position. Only stocks with a price of $3.00 or higher can be traded. There is a flat commission of $10 per transaction

Mutual Fund Account:

The second portfolio is limited to 20 transactions and will be primarily buy-and-hold. For this portfolio, you must manage it with a specific objective in mind (similar to a mutual fund – an “approved” list of objectives is listed below). Your grade will be partially determined by how well your portfolio “fits” your objective. Please note that this is NOT a portfolio of mutual funds, but a portfolio of individual securities (stocks and/or bonds) managed to meet a specific objective. DO NOT PUT MUTUAL FUNDS IN YOUR MUTUAL FUND. Since you only have 20 trades in this account, be careful to make sure you know what you want to do before you start trading (and that you are using the correct account).

Approved Mutual Fund Objectives: Small-Cap Growth Fund, Small-Cap Value Fund, Large-Cap Growth Fund, Large-Cap Value Fund, Equity Income Fund, Balanced Fund, International Equity Fund, Bear Fund, Long/Short Hedge Fund (check with me if you are using this to make sure you understand the objective).
Point Allocation (Trading Account Only) –
$700,001 or more 12 points
$575,001 – $700,000 10 points
$525,001 – $575,000 8 points
$425,001 – $525,000 6 points
$375,001 – $425,000 4 points
$250,001 – $375,000 2 points
$250,000 or less 0 points

Extra Credit Points (Trading Account Only) –
2 Highest portfolio value (each week – starting on Feb 12th) 2 points
2 Largest dollar change (each week – starting on Feb 12th) 2 points
The top 5 Portfolios Values (as of close on April 9th) 10 points
Higher portfolio value than the professor (as of close on April 9th) 5 points
(Max Extra Credit Points during project of 20 per person)

Failure to meet the minimum trading requirements will result in up to a 25-point penalty on the project and be ineligible for extra credit points. Accounts that are not “active” by the close on Friday, Feb. 5th will be penalized 5 points per trading day until they have reached the minimum number of transactions (maximum 25 points).

Part Two (Mutual Fund Objectives and Strategy):

Each student will prepare a statement of his or her mutual fund objective (from the above list) and strategy for meeting that objective. The strategy should include a general statement of what characteristics you are looking for in the securities that you select and why you feel these characteristics are important. For each of the securities you purchase in the first two weeks, you should discuss why that security was selected for this portfolio. Attention should be paid to meeting your objective and (except for the long/short hedge fund) achieving adequate diversification. Finally, a summary table should include key details of each stock in the portfolio (company name, industry, ticker symbol, market capitalization, purchase price, shares purchased, and portfolio allocation, and any additional information you feel that a potential investor would like to be able to see at a glance.) This paper will be due Thursday, February 18th and will be worth 50 points.

Part Three (Summary Analysis):

The summary report will summarize your investment experience from the Stock-Trak simulation. The summary report will be based on your actively-managed account and should include

  • A discussion of your strategy (why did you choose that strategy, what are strengths/weaknesses of the strategy, etc.) during the Stock-Trak simulation and how you implemented that strategy. If your strategy changed over the course of the contest or you used multiple strategies, discuss why (Note – buying random stocks is not a strategy).
  • A recap of 6-8 specific transactions in detail. You should discuss the specifics of why you made the transaction (how it fit your strategy, valuation, specific news, etc.). In this recap, you should focus on at least one transaction from each of the following categories: long stock, short stock, option, and futures. In addition, you should discuss your best trade and worst trade during the simulation. Note that the best/worst trades are not necessarily the ones that produced the biggest gain/loss…don’t be results-oriented.
  • A recap of your performance. o discuss 3-5 key factors (a specific news event impacting one or more of your stocks, general market action, etc) that had significant impact on your portfolio’s performance during the trading period.
    • calculate the risk-adjusted performance using the DJIA and one other market index that you feel is the best benchmark for your portfolio. You should calculate the Sharpe and Treynor Measures along with Jensen’s Alpha based on your daily returns (you may ignore the risk-free rate if you wish).d
    • discuss both your risk level in terms of standard deviation and beta along with your risk-adjusted performance.
  • This paper will be worth 90 points and will be due on Tuesday, April 22nd.

Miscellaneous comments:

Every component of this project is expected to be done in a professional manner and will be graded under those expectations. This means that grammar, spelling, and overall presentation will have an influence on the score. Note that these items are not a substitute for quality content, but a compliment to it. While luck will definitely play a part in the performance of your portfolio, it will play a very small part in your grade for this project.

General guidelines:

The objective of this course is to learn about SRI through readings, research and a hands-on application via a portfolio simulation program. This course includes analysis of mutual fund performances based on various criteria. These criteria emphasize components of SRI such as faith based and corporate social performance as well as financial performance.

Portfolio grades are not based on the dollar amounts of portfolios or rankings in class so feel free to experiment within the realms of the SRI and financial theories and concepts that are covered in this course. Have fun.

Portfolio grades are based on your analysis and presentation as well as your research notebook which is a running log of your readings, class discussions, data collection and portfolio assessment. You should present the data you use in your decision making process in a clear and easy to understand format. Your analysis should continually be founded in the concepts covered in class. This does not mean you must perfectly forecast the market (impossible) but give reasons as to why you made certain choices. In the final stages of the project, you will use all that you learned in the course to once again assess how well you met your initial objectives based on the criteria of faith based, CSP and financial performance.

Read all of the Stages of the Portfolio Project before you start. This is one continuous project divided into smaller stages (Portfolio Analysis Stage 1 – 3) with Stage 3 including a completed Portfolio Analysis (Stage 1-3) and a presentation of portfolio highlights.

Portfolio Analysis: Stage 1

You won the lottery and receive an after-tax sum of $500,000. Measure your risk-aversion (Value Line) and review your asset allocation decision. Create a policy statement or objective which adheres to your financial life plan, your asset allocation and the three required criteria (financial performance, faith based, corporate social performance) that will be explained as the course progresses. Open your StockTrak account and select at least twelve mutual finds that you believe address your financial life plan and your asset allocation. You will assess the portfolio at a later date based on the three performance criteria (financial, faith-based, and corporate social performance). The purpose of this assignment is to just get started. As concepts are covered in class, you will have opportunities to assess and readjust your portfolio through later assignments.

Submit a typed report (5-6 pages). The completed assignment should include your objective, summary of your risk assessment, and discussion of selected mutual funds. Include details on reasons you selected each one.

Portfolio Analysis Stage 2

The assignment is an exercise in understanding the guiding principles of SRI and financial performance of mutual funds. The objective of this assignment is to continuously adjust your current portfolio to better meet the original objectives. As you learn more about SRI and its components of faith based and CSP, determine what percentage of your investments you will direct toward SRI. Explain your decisions. You are required to have a minimum of 5% in SRI. Select funds that meet faith based criteria and funds that meet CSP criteria. (You are required to purchase at least one faith based and one secular (CSP) fund for analysis purposes.) Make adjustments to your portfolio as instructed so to correspond to the SRI criteria studied.

Submit a typed report (10-12 pages). This report, Portfolio Analysis Stage 2 will include your revised versions of Portfolio Analysis Stage 1 and additional information indicating your new SRI mutual fund selections and the research that directed you to these changes in your portfolio. In particular, discuss and explain the mutual funds you selected to match the SRI criteria of faith based and CSP criteria.

Portfolio Analysis Stage 3

The objective of this stage is twofold.

I) Formal Report Stage 3
The objective of this Stage is to assess the current status of your portfolio and make any desired improvements you would like. To achieve this objective, your final report should include the following:
a. Use the Morningstar X Ray Program to get a financial summary report of your portfolio.
b. Based on the financial information provided by the X-Ray in (a) and your understanding of SRI criteria, make an assessment of your current portfolio based on how well it met the initial objective you outlined in Assignment 2 in Stage 1.
c. If necessary, make additional changes to get your portfolio back in line with your objective outlined in Stage 1. Provide a detailed list of these changes you decided to make and your reasons for doing so. If you do not need to make changes, in a summary paragraph explain why that is the case.

Submit a typed report (15-20 pages). This report should include your revised versions of Stage 1 and Stage 2 and your new analysis in Stage 3.

II) Stage 3 also includes a 10 minute presentation on the highlights of your portfolio selections and your analysis of a new fund which I will give you to consider for your portfolio. Analyze the suggested SRI fund based on all of the criteria (financial and SRI). Determine whether you would purchase this suggested fund based on how it fits into your portfolio. For example, if you intend to purchase it, explain why. Also, discuss if the new mutual fund would be an addition to your current portfolio or would it be a replacement for an existing mutual fund that you plan to sell. If you do not intend to purchase the suggested mutual fund, explain why. In your attempts to consider the new mutual fund, use all of the information and research you have collected from the start of the course.

Congratulations! You have just been hired to create a new mutual fund. The objective of this mutual fund is to outperform the S&P 500. This is an aggressive mutual fund that requires an active management strategy. As the founder of this mutual fund you must select an investment strategy that you expect to outperform the S&P 500. The investors in this mutual fund believe that portfolio managers must earn their high salaries thus they require active trading. This means that you must perform a minimum of 50 trades. However, the investors are also afraid that some managers may churn the fund, so you cannot make more than 200 trades. The mutual fund has an initial balance of $1,000,000 and margin is available. As manager of the mutual fund, you can buy or short stocks, bonds, options or futures. The mutual fund will be created on January 18 and the funds will automatically be liquidated on April 9 so you only have a few weeks to earn your millions. Your final grade will be based on the quality of your analysis, not on your total return.

However, since most portfolio managers are compensated based on their performance, I am offering the following compensation arrangement. If you accept this arrangement then you are entitled to the following bonus points

– First Place 15 Points added to part II of project
– Out-perform the S&P 500 6 Points added to part II of project
– Under-perform the S&P 500 3 Points deducted from part II of project

The above points will be either added (or deducted) to the written portion of part II of the project. The bonus points will be awarded based on your ranking at the end of the game.

Part I of Portfolio Project

Your first step is to consider all of the potential trading strategies that may lead to large returns. For example, the dogs of the Dow, a contrarian strategy, a momentum strategy, a short sales strategy, a low p/e ratio strategy, a low book value strategy, a value line strategy, fundamental analysis, internet strategy, technology strategy, long or short straddles. You can select multiple strategies for your mutual fund. This is your opportunity to test the efficiency of the stock market. Consider all of the highly touted investment strategies and select the one that you believe will lead to the highest return. You must submit a one-page summary of your strategy and I must approve each strategy.

After you select your strategy you can prepare for your oral presentation. Your group has a maximum of ten minutes for your oral presentation. The presentation should cover the following information:
– Outline your strategy and justify why you selected it.
– Provide historical evidence of the performance of your strategy.
– Provide evidence showing that mutual funds or portfolio managers use this strategy. Include the prospectus of the mutual fund.
– Write a detailed trading procedure explaining how you will implement your strategy.
– You must perform the following transaction:
– Buy a minimum of one call option and one put option
– Write a minimum of one call option and one put option
– Buy a futures contract
– Short a futures contract
– Buy a stock
– Short a stock
– The presentation should convince investors that they should hire you to manage their money.
– Write an investment policy statement for the type of investor who should invest in your mutual fund.

Part II of the Portfolio Project

Part II of the portfolio project should contain the following:
– Evaluate your strategy and your ability to effectively implement this strategy.
– Relate your strategy to the efficient market hypothesis.
– Calculate the Holding Period Return, Simple Yield, and Compound Yield for each position and the entire portfolio.
– Create a spreadsheet listing the name of the company, the company symbol, number of shares owned, purchase price, current price, dollar gain or loss.
– Select a core group of stocks (3 – 5) and provide fundamental data concerning each stock.
– Use the constant growth model and at least one other valuation model to value your core group of stocks.
– Apply the CAPM to your core group of stocks. Did your core group generate an abnormal return? Did your portfolio generate an abnormal return?
– Use the Sharpe performance measure to evaluate your performance.
– Create at least three graphs
– Plotting the total market value of your portfolio over time.
– Plotting the market value of a key stock in your portfolio over time. Discuss any dramatic changes in the market value due to new information.
– Compare your compound return to the return on the S&P 500, the Dow, and the NASDAQ over the same time period. Did you outperform these averages? Discuss why these are or are not good measures of your performance.
– Evaluate your performance on the project. Apply concepts we learned in class to your portfolio. What did you learn? What would you do differently?

How do you get started?

You need to register your group by the next class.
Peer Evaluation
At the end of the semester, you will confidentially grade your fellow group members. Their grades should be based on the following criteria:
– Did they do their share of the work throughout the semester?
– Did the group member attend all group meetings?
– Was the member prepared?
– Did they share in the presentation responsibilities?

You will give two grades to each member of the group, including yourself.
Group Member Letter Grade Points
Larry A 50
Moe B 30
Curly C 20
Total B 100

The purpose of this assignment is to first select a specific industry (such as Clothing, Financial Services, Health Care, Restaurants, etc.) that you are interested in and/or believe will perform well in the current economy. From that industry, you will pick a specific company that you will follow throughout the semester. In this assignment, you will also begin building your STOCKTRAK portfolio, in which you will be given $100,000 to trade with. There will be approximately $25,000 of required trades, while the remainder is yours to invest as you wish with no restrictions.

With regard to the specific company, no two students may follow the same company and companies will be assigned on a first-come, first-served basis. Therefore, all students must pick four companies (from the same industry), list them in order of preference (with ticker symbols), and email them to me (please put “stocks” in the subject line) for approval. I will notify you of the company that you have been assigned.

The companies you select must be publicly traded and must meet the following requirements:

  • ?have a market cap of over $1 billion
  • pay a dividend ?
  • have bonds outstanding
  • ?have options traded on the stock

All of this can be quickly ascertained on Yahoo! Finance and other financial websites. Ideally, your companies should currently trade for more than $10 but less than $100 per share and have positive earnings. Note that gathering data for your analyses will be much easier if investment analysts follow the company (e.g., a research link exists for the stock at financial websites such as Hoover’s Online, Thomson Analytics, or Yahoo Finance).

Part I: Stock Selection

  1. Email me your four stocks in order of preference, with ticker symbols – please put “stocks” in the subject line of your email. I will reply and let you know which company is “yours” (i.e., the one company that you alone will follow and do a corporate valuation report on later in the semester). If you procrastinate in doing this, it is very possible that all four of your selections will have already been chosen by other students and that you will have to continue looking for a company. You must complete this portion of the assignment by Tuesday, January 19th and there is a 20% penalty for failing to do so.
  2. Establish your investment goals for the STOCK-TRAK portfolio simulation. In your write-up for this assignment, state assumptions that would be a part of these goals. Specifically, identify how your STOCK-TRAK portfolio should be weighted (percent held in stocks, bonds, cash, etc.). Describe how the current state of the economy and current stock price levels may affect your investment performance.

Part II: Trading in your STOCK-TRAK account

  1. Go to your STOCK-TRAK account. If you have not registered for this account, you must do so immediately. Take a long position (buy) of at least $10,000 of the company that you have been assigned. You should purchase these shares in round lots (100 shares). This will be your first stock purchase. You may purchase shares of some other companies as well.
  2. Next, buy two different mutual funds. One must be a closed end fund while the other must be an open-end or “retail” fund. The closed end fund can be a closed-end (actively managed) stock mutual fund, an ETF (exchange traded fund), or a REIT. The open end fund can be either an actively managed stock fund or an index fund. If you do not choose a REIT, then one fund should be actively managed and the other a (passively managed) index fund. To find funds, check out CNN Fund Screener, MSN Money, TheStreet.com, Quicken Investments, Yahoo Finance, or any of the hundreds of other mutual fund websites on the Internet. The total value invested in each fund should be between $5,000 and $10,000. Note: in STOCK-TRAK, ETFs and REITs are traded as stocks – only open-end mutual funds are traded as mutual funds.
  3. Take a short position for a security. The initial value should be at least $5,000. Obviously, you cannot short a stock that you already hold in your portfolio. The short should be initiated by January 19th and held until at least January 26th so that your account can be verified. Funds associated with the short sale will show in the cash balance of your portfolio, but cannot be used.
    As discussed in class, covered call writing is an investment strategy to generate income from a stock that you already own. The call premium will be credited to your account and as long as the stock stays below the exercise (or strike) price, you also keep the stock. The only risk is that if the price of the stock rises above the exercise price, the stock will get called away from you. Thus, this is an excellent strategy for generating income from a stock that you are considering selling anyway.
  4. Purchase a stock that you plan to sell calls against. This should not be the stock that you have been assigned to follow unless you hold more than 200 shares and want to risk having some of it called away.
  5. Sell covered calls against that stock. The sale of relatively short-term options (1 or 2 months to expiration) is recommended.

In addition to these transactions, invest in a minimum of two additional securities (stocks, bonds, and mutual funds) or derivatives (options and futures). You may invest up to the $100,000 account limit (or more if you choose to buy on margin). You are expected to continue adjusting your portfolio throughout the semester and will be penalized if you leave excessive amounts of cash or have an inactive account.

Your Stock-Trak account will be checked on the due date of this assignment to confirm that these trades have been executed. If you have not completed these transactions or your Stock-Track account does not exist, you will receive a grade of zero on this assignment.

In your write-up for this assignment, identify the company that you have chosen, as well as all other companies that you purchased. Note the purchase price, P/E ratio, dividend yield, market cap, and a brief explanation of why you made these purchases. There are many sources on the web that provide information on the economy, industry, company, and/or stock price. Give brief summaries of the companies you purchased using information from these sources.

Prepare a 2 to 3-page report that incorporates all of the above. Describe why you selected your primary stock, any additional stocks, the mutual funds, the short sale, and the covered call strategy. Specifically: ?

  • Describe in detail the company that you have chosen to follow this semester. Why did you choose this company? ?
  • Download monthly closing prices for your stock and create a graph of price volatility over the past five years. You are encouraged to also download market closing prices (i.e., for DJIA or S&P 500) and compare. At a minimum, you should create a comparative index using Yahoo! Finance and include that graph in your report. ?
  • What other stocks did you purchase? Which mutual funds did you purchase, and why? ?
  • Describe why you selected the stock for the short sell and how this transaction complements your investment objectives. If you shorted this stock in an account with only the initial margin, how much could the stock rise before you got a margin call? Assume the maintenance margin is 30%. ?
  • Describe why you selected the stock for writing call options on and how this transaction does (or does not) complement your investment objectives. How much do you stand to make if the options expire worthless? What would be your profit or loss if the options are exercised?

Your report should be professionally written, and leave little doubt that you clearly understand your trading activity. In conclusion, explain why your selections were made and how they fit into your investment goals. This assignment is due at the beginning of class on Tuesday, January 26th and will not be accepted late. To receive credit, your STOCK-TRAK account must show all of the above transactions (a minimum of six trades).

This research project accounts for 50% of the final mark. This will incorporate the use of StockTrak where you will ‘paper trade’ on a number of exchanges using a variety of derivatives and assets. You will set out targets for each trade, and interpret and evaluate the trading results in the context of the material read during the semester.

Students have 12 weeks to buy, sell, short, long and cover positions on trades made during this period.

Overview

Each trader has two accounts, each containing $1 million to trade. One account is known as the active account where you trade regularly, while the other account is known as the passive account.

To date the traders should use up all of the $1 million in the passive account on the purchase of stocks from a number of exchanges, as instructed. Traders will hold these stocks in their passive account for the duration of the trading period. Traders can adopt any approach in selecting these stocks.

The trades made in the Active account should reflect the material demonstrated and referred to in lectures, as well as those adopted by you having read outside the material, whether it is self-interest or adopted form from previous modules. Currently, the use of technical analysis will be discussed and, therefore, should be applied and reflected in the trades made.

Report Contents

The report should consist of:
• The traders’ strategy and level of risk (this could be a percentage of current funds, e.g. 5%. It is recommended that students do not trade a large percentage of their cash on individual trades).

• Reasons as to why the underlying has been traded (i.e. in the case of stocks, why it was purchased and/or short position taken). This may be speculative (given expected company reports, etc.) or a hedged position taken given other positions taken (in the case of options).

• The planned exit point for the trader. The trader should state before a trade is activated the point at which they will close out positions, e.g. in the case of futures, traders may state that they will close out a losing position once they lose X% or X amount of their trade on that derivative or asset. Also, they must highlight that they will close out on or before the expiration date.

• If using fundamental or technical analysis to make speculative decisions on the future direction of the underlying, the trader must show the figures and/or graph in the report before the trade is activated highlighting their reasons. Once the trade has been reversed, the graph at the date of closing out the position should also be shown to highlight the movement in price. The trader must report the movement in price over the period on that trade and reflect on the traders’ own anticipation of the price movement.

• Traders must note that the prices shown for each underlying in each exchange reflects those in real markets and prices may be delayed by at least 15 minutes.

• It is recommended that traders be selective in their approach at the early stages of the report, i.e. get comfortable with the purchase of stocks in a few industries/exchanges. Also, traders should buy and short a few underlyings in the futures markets while using low volumes.
• It is very important to record the month you traded the derivative so that you can reverse the contract before maturity.

• Marks will be given for the variety of trades made that incorporates the material delivered in lectures, as well as those undertaken by the traders own initiative. Due to time restrictions, not all strategies can be addressed. Any student that is adventurous is more than welcome to use other strategies, which will be acknowledged by the examiner. The report is essential as it shows the traders’ activities and strategies. It is imperative that the report is started immediately. if the trader fails to wrote the report from the outset, it will cause problems later, therefore reflecting lack of quality and management of trades. This could possibly lead to losses, both in trades made and marks given for the assignment.

• Large profits may not be the deciding factor for marks awarded for this report (although they can be highly correlated with the traders astute awareness of price movements and proficient use of derivatives and strategies used). As long as the trader carries out trades and implements relevant strategies, and reports their entry and exit points, and reflects back on each outcome (whether it’s a losing or winning position), the report should merit a satisfactory grade.

There is no limit to the report, since trades activated by each trader can vary in number and/or discussion length. Enjoy the experience!

Lighten up the report by reporting on:
• How you were feeling at that particular time (tired, anxious, hungover, etc.)
• What you consumed prior to the trade (coffee) or the last time you had eaten.

You’d be surprised that some of the above could have resulted in loosing trades. If so, change your pattern and approach to making trades regarding the above and identify if trading outcomes change for the better or worse.
Any problems with Stocktrak, please note them in your report and email Stocktrak about them. These are considered your broker and trading platform.

Some Guidelines

“Fail to prepare, prepare to fail”

 Stick to a couple of fundamental and /or technical analysis techniques for your trading, and ones that suit both your personality and psychology.

 It is important to always follow the rules. Make up your own if you like, but always stick to the rules you adopt. And if the rules that you invent or adopt are bad ones, then change them.

 As you gain experience in your trading life, it is the intensity of this experience that will be the greatest teacher.

 Only use capital that you can afford to lose. Don’t bet your shirt. A rule of thumb is to never risk more than 5% of your trading capital on any one trade. For smaller accounts under €25,000, then 10% is fine.

 Do not fall in love with a stock: doing so could have detrimental results on your profits.

 Do not be greedy. Set a price target or exit strategy for your chosen stock, and if you reach this target, SELL or BUY (whichever is chosen outcome). If you do not, you could be falling in love with your stock!

 Be disciplined. You will experience many highs and many lows, but hopefully the highs will outweigh the lows so that you won’t be wiped out.

 There will be many challenges out there for you. Not only will you have to find what suits you but you must distinguish between the evangelical types who tell you how rich you’re going to become with their ‘amazing new techniques’, whilst you actually line their pockets, and the serious educators out there who are honest enough to tell you that it’s actually up to you.

 Do not listen to the shoeshine boy or the taxi-driver. Markets may have reached its peak and it could be too late to get in. You’ll be burned.

 It is possible to profit in a bear market and not just a bull. It is also possible to profit in a sideways market.

 This has to become a hobby for you, one that you’ll enjoy and one that’s a continuing challenge.

 The learning never stops. It’s incessant and compelling.

 It’s best to avoid people promising you ludicrous returns per month and ‘guaranteed’ results with no effort on your part. If it looks too good to be true, it usually is!

 You can make trading and investing an unusually predictable and successful vocation by your own efforts, enthusiasm and discipline.

 Where possible, don’t fight the market. The market is more powerful than any one stock.

 Have a trading buddy could help you to stick to your trading plan.

 Get involved in physical activity so that the blood flows in a healthy way. Seek fresh air like walking the dog. It’ll free up the mind and will allow you to get away from work and strike some balance.

 Keep a trade journal.

Criteria for successful trading:

Patience

 Dream of all those luxury purchases that are the direct result of your successful trading. But don’t get excited and rush into it. Give yourself some time. Never start trading on an emotional wave of any kind. You need to be switched on, calm and alert. Give yourself time to learn.

 Stick to your plan of action.

 Patience also involves selecting a trading strategy where time works in your favour and where your downside is covered.

 Be patient in your attitude in acquiring wealth. This doesn’t mean sitting back and doing nothing – that’s apathy and not patience.

Perseverance

 If you believe in something, then you have to keep on it until you reach your goal. And once you’ve reached your goal, then set another target.

 Having embarked on becoming a successful trader, you must stick to it. Babies do not give up trying to walk or talk after a few unsuccessful attempts. Follow their example and persevere and prepare yourself to be rewarded richly from this process of learning.

 Give yourself attainable targets to reach in a realistic time frame. Get familiar with a few techniques at a time, especially the basic ones first.

 Keep on setting attainable targets, making them slightly challenging, and this way your learning will gain momentum.

 Your confidence will be built up.

Knowledge

 Knowledge is attainable now with ease and speed. StockTrak will be used to simulate the trading experience and there are countless publications and web sites to help you build up your knowledge database.

 Knowledge is experience. It is through extreme experiences that you find out a lot about yourself in good times and bad. If you encounter a terrible experience, step back, learn from your mistakes and apply what you’ve just learned. Don’t let trading success get to your head, as this is where you are at your most riskiest and dangerous (think of Nick Leeson!).

Honesty

 Be honest with yourself if you want to be a decent trader – cut out the emotions of trading. You’re the one in control and the decision lies with you.

 Don’t blame other people. Blaming the stock, the teacher or the tipster only wastes energy and stops you asking what more you can do to improve your technique, your knowledge and your performance.

Pre-Planning

 You must pre-plan each and every trade. By doing this you must know your:
o maximum risk
o maximum reward
o breakeven points

 You must also plan:
o your entry point
o your exit point whether it’s to:
 take profit; or
 stop losses

Discipline – the key to success

 you must do your pre-planning every time

 you use your (and others’) experience

 you do not deviate from your stated sensible plan

 By doing this you are becoming more mechanical and you are applying money management principles, thus ensuring that your losses are minimised and your profits are allowed to run.

To ask which one to choose is a very personal question that consists of a number of issues:

• What’s my own appetite for risk here?
• How does the stock behave?
• Where is the strongest support for the stock price?
• What are the charts telling me?
• What is the market telling me?

These questions will lead you to formulating a trading plan. In this particular case, there was strong support at the $20 level and that may impact on your eventual decision.

Keeping a Journal:

• Write down your stock picks and your reasons why every day.

• Write down the stock symbol, the direction in which you guess it’s heading, the reason for this (i.e. the Technical and Fundamental Analysis that is backing your judgement) and the appropriate time frame during which you anticipate the move to occur.

• When you make a trade, record the time of the trade, the strategy and any other relevant details that you think might affect your decision-making performance. Some highly successful traders take note of the weather, what they’ve eaten and drunk and all manner of other details, which they subsequently use to analyse their record and make adjustments to their Trading Plan.

“Cut your losses short and let your profits run”
If you’re wrong about the market, accept your losses before they snowball. The larger the loss, the more egg on your face. Do not wait in vain for the market to turn around and bail you out. Studies exist that indicate that staying too long with a losing position was one of the major reasons that speculators lost money. Willingness to close out a losing position early was identified as the mark of a successful (futures) trader.

Good Luck

NOTE: This assignment requires that the 1st part (steps 1-4) be performed and implemented during trading hours before the 2nd part (steps 5-6) can be performed.

1. Pick a stock or an index to develop an option strategy. This requires making a prediction of whether that stock or index will go up, go down, stay neutral, or simply be volatile in the near future. You could use a charting technique from Chapter 8 if you like. (www.bigcharts.com for example)

2. Develop an option strategy. You can use Chapter 15 or the following Stock-Trak website to assist in your strategy selection: http://www.stocktrak.com/optstrats.htm

3. Go to “Trading” on Stock-Trak and click on “Options”. You can decide how much money you want to “bet”. Perform your selected option strategy by making the necessary option trade(s). Use symbol lookup to find the ticker for the option(s) you want. I recommend copy and paste for the ticker symbol.

4. Write a few sentences to describe how you decided upon your strategy.
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5. After your trade has been implemented (during trading hours), check your position at “Open Positions”, click on “Options” on Stock-Trak. Close out your positions by clicking “S” under “Action” on your option holding(s). This should set you up to do the reverse trade.

For example, if you bought an option (buy), the reverse trade is to sell the option (sell). For example, if you wrote an option (write), the reverse trade is to buy a duplicate option to cancel out your position (cover).

Print out the “Transaction History” page to show that you closed out your positions.

6. Write down whether you made or lost money based on this strategy. Tell why. For example: “I lost money because I was expecting the stock to go up and instead it went down.” Or for example: “I made money because the stock price went up as I expected.” Or for example: “Transaction costs ate my profits.”
What to turn in to me:
(a.) Printout of “Transaction History” showing the opening and closing of the options strategy. Circle those transactions.
(b.) A few sentences describing the logic behind the strategy decision.
(c.) Clearly show whether or not you made profits net of transaction costs.
(d.) A statement of why you made or lost money (for example, did you lose based on your prediction or simply because of transaction costs).
5 points extra credit for profit net of transaction costs (Due with the assignment on December 10)

NOTE: You must complete the first part of this assignment at least 2 days before the last part of the assignment.

First Part (at least 2 days before the last part):

For this assignment, you are to hedge the market risk of a one-stock portfolio. The stock will be of your choosing. You will use E-mini S&P 500 Futures to cross-hedge. The contract size for mini S&P 500 futures is $50 times the futures price. This hedge is only necessary for a few weeks, so select the December 2009 contract.

Buy either 100 or 1,000 or 10,000 shares of your selected stock. Find the stock Beta. (Total investment times Beta needs to be between $50,000 and $100,000). Then calculate the number of futures contracts that you will need to hedge the market risk of your portfolio. You’ll have to round off to a whole number. Rounding down leaves you with a net long position; rounding up puts you in a net short position.

Number of futures contracts = , where VF = futures price X contract size.

Since you have the stock, you are concerned about falling prices, thus we will enter into a contract that pays when market prices fall. A short position in futures will provide this.

Last Part (at least 2 days after the first part):

Calculate or observe the gains and losses from your stock and futures position. How well did the hedge do? (i.e.: Did the gains and losses cancel each other out? If not, show by how much?)

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What to turn in:

1. Calculations:
a. Show number of futures contracts calculation

2. Printed “Transaction History”:
a. Circle the stock purchase.
b. Circle the short futures position.

3. Hedge analysis from the Last Part

• For this assignment, you will be analyzing a U.S. Treasury coupon bond and purchasing it on Stock-Trak.
• Stock Trak trades only a very limited number of bonds. To trade bonds, you click on “Bonds” under “Trading” on the lower left of the screen. In the trading window, under “Symbol”, you will find a selection of traded bonds. Treasuries are listed below the Corporates.
• You will select a Treasury bond based on the following formula: Bond Maturity Year = 2020 + (last digit of your student ID number). Select the Treasury bond that has a maturity closest to the formula result.
• Once you have selected your Treasury bond, you must calculate or estimate the following:
1. Estimate the YTM of the bond by linear interpolation of the current Treasury yield curve. http://www.ustreas.gov/offices/domestic-finance/debt-management/interest-rate/yield.shtml

2. Calculate the current bond Present Value (or Price). (You can use either your financial calculator, or Excel’s PV function, or Excel’s PRICE function. You may have to install all of the “Add-ins” on Excel to get the PRICE function to work. Look under “Tools” and then “Add-ins”.)

3. Calculate the bond’s Macaulay Duration. (You can use the formula in the book or Excel’s DURATION function. This will also require the “Add-ins”.)

4. Calculate how many bonds you need to purchase in order make a $50,000 purchase. Round off to the closest whole number.

• Next, go buy your selected bond in the quantity that you calculated in part 4 above.

What to turn in:

(1) Calculations and circled answers for parts 1 through 4.

(2) Confirmation page or Transaction History that shows the bond purchase in the appropriate quantity.

1. Using at least 3 technical analysis tools, identify one stock to either buy or short sell. You must print out whatever charting you finally use. I recommend: www.bigcharts.com or www.stockcharts.com

2. Type a few coherent sentences explaining your choice of strategy and reasoning from these 3+ techniques (technical analysis).

3. As soon as you have picked your winner (or loser), go to Stock-Trak and make the trade. You choose how many shares to trade. Print out your confirmation page.

Charts, Summaries, and Confirmation printouts are due on Tuesday, October 13.
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Extra Credit (Optional):

Any time after you turn in this assignment but before December 11, reverse your trade on Stock-Trak when/if the stock price moves in the direction you predicted.

If you can show me that you made a profit (net of transaction costs), I’ll give you 5 extra credit points on the final exam. Thus, there is incentive here to try to make good predictions. You will have to print out the Transaction History of your reverse trade and your original trade, and show me through calculations that you made a profit (net of transaction costs).

The goal of this assignment is to apply the fundamental analysis tools that we have studied. We will use these tools to analyze a firm’s fundamentals and then come up with a trading strategy.

  1. First choose a publicly traded company that you would hypothetically want to analyze/track/invest in.
  2. Using a financial news website such as the following, look up the financial statements of that company. (There are other places to look; it’s your choice.)
    • http://moneycentral.msn.com/investor/invsub/results/statemnt.asp
    •  www.valueline.com (when on a campus computer)
  3. Using the Constant Perpetual Dividend Growth Model, the Residual Income Model, the P/E ratio, the P/CF ratio, and the P/S ratio, perform valuations on or predictions of the firm’s stock price.
    • For the Constant Dividend Growth Model, find current dividends per share, D(0), from the income statement. Estimate the dividend growth rate, g, or find it on the ratios/statements pages. Estimate the discount rate, k, using the CAPM. (Note: Some stocks don’t pay dividends. If that is the case, then state that and skip the dividend model.)
    • Residual Income Model: Find or estimate the EPS growth rate. Find book value per share on the balance sheet. Use the discount rate, k, from part a.
    • P/E ratio: Find or estimate the EPS growth rate. (You can use the same EPS growth rate from part b.) Predict next year’s EPS. Then predict next year’s stock price using the average P/E ratio. (Use the average P/E of the last few years.)
    • P/CF ratio: Find or estimate the CFPS growth rate. Predict next year’s CFPS. (You can use Cash From Operations on the Cash Flow Statement to approximate operating cash flow.) Then predict next year’s stock price using the average P/CF ratio. (Use the average P/CF of the last few years.)
    • P/S ratio: Find or estimate the SPS growth rate. Predict next year’s SPS. Then predict next year’s stock price using the average P/S ratio. (Use the average P/S of the last few years.)
  4. Now for the fun part! You now have as many as five different estimates for the stock value based on part 3. Compare your estimates of stock value to the current actual stock price (on Yahoo Finance or other). Make a prediction about whether the stock is underpriced or overpriced (i.e. whether you should buy it or short it).
  5. 5. Once you’ve made your prediction about the stock price direction, go to Stock-Trak and make the appropriate trade. Remember, you short sell if you think it’s overpriced (this means you think the current price is too high). You buy it if you think it’s underpriced (this means you think the current price is too low).
  6. Under “Trading”, click on “Stocks”. Enter the ticker symbol and the number of shares to trade.

Note: I’ll leave it up to you to decide how many shares to trade. That might depend on how sure you feel about your prediction. Also, remember that the transaction cost on Stock-Trak is $25 per trade, so it may take a large number of shares to overcome that cost. (Transaction fees come out of your hypothetical $1 million.)

What you are to turn in on Thursday, October 1:

Create a neat, organized report of your stock analysis & trading with the three sections as follows:

  • Section 1: Include your name, the assignment (Stock Trak #1), and a typed concise description of your analysis. Include why you picked the stock, and your conclusions on whether the stock is overvalued or undervalued. Do the results of your calculations agree with other current information that you may know about the company?
  • Section 2: Neat, organized, legible calculations for steps 3a, 3b, 3c, 3d, and 3e. This page(s) can be hand written or typed. Clearly show your five stock price predictions compared to the market price.
  • Section 3: A printout of either your Stock-Trak Confirmation page or Transaction History. If you include Transaction History, circle the trade that corresponds with this assignment.

Extra Credit (Optional)

Any time after you make your initial trade, but before December 11, reverse your trade on Stock-Trak when and if the stock price moves in the direction you predicted. If you can show me that you made a profit (net of transaction costs), I’ll give you 5 extra credit points on the final exam. Thus, there is incentive here to try to make quality valuations/predictions.

In order to receive extra credit, you must:

a. Print out the “Transaction History: View All” page
b. Circle the initial trade and the reverse trade
c. Show through neat, legible calculations that you made a positive profit (net of transaction costs).

This extra credit portion can be turned in anytime before the final exam, but you must make your final trade by December 11. That is the day our Stock-Trak subscription expires.

Specifics

• Point Value: 150 points
• Groups of two or three
• Trading occurs between 09/09/13 – 11/15/13
• Reports are due by 5:00 PM on Thursday, November 21, 2013
• Responsible TA:
Anders Van Sandt will be your key contact for questions and issues relating to the StockTrak project, and how to use the website.

I. OBJECTIVES:

  1. To acquaint you with sources of market and price information available for farm products.
  2. To assist you in understanding the role and operation of agricultural commodity markets.
  3. To give you practical experience in commodity market trading.
  4. For the student to apply the concepts and tools presented in the course to identify logical chains of causes and effects determining price changes in agricultural commodity markets.

II. COMMODITIES AND PRICES USED IN THIS TERM PROJECT:

For this term project you may trade any of the futures contracts listed on the StockTrak page; however, you will have to do an analysis of your transactions, so it is recommended that you trade in commodities for which you can find information and for which you have an interest.

III. SIMULATION PROJECT REQUIREMENTS:

A. General Requirements:

You will want to approach the trading with the objective of making the greatest amount of money since this is the objective of speculators in the market. However, remember that the objective of the project is for you to learn about the role and operation of agricultural commodity markets. The focus of the evaluation of your term project will be on your analysis of the markets. Extra credit will be given out to the top five teams who make the greatest amount of money, and made at least 10 trades.

B. Specific Requirements:

1. Trade in ALL available commodities, but at least 6 trades must be in agricultural commodities. (See the “Trading Instructions” listed below to determine how to go about trading.) Your final report will include all the trades that you made during the semester.

2. Prior to entering a trade, research the commodity so you can justify why you entered into that particular trade. You will want to maintain a journal of articles used for research (WSJ, popular press articles, etc.) for the final report.

3. For each trade, present a fundamental analysis in this form: Ex ante analysis: where you explain the reasons why you made the trade. Be sure to relate national and international events that lead you to make the trade you did. Ex post analysis: explain what happened to the commodity price after you purchased/sold the contract. Did prices move in the direction you were expecting? If not, what happened? Explain.

4. Always start your fundamental analysis with verifiable facts, and appropriately reference the sources. Once you have laid out the facts, you can start explaining how you interpret them (how you expect these facts to influence prices). If you do not include at least one verifiable fact, the trade will not count. Do not reference what your uncle John has told you about the commodity markets. It does not count.

C. Written Reports:

The written report should be 5-6 pages in length (excluding title page, list of trades, any tables and/or charts, and references). The format for the written report: (double-spaced, typewritten, font size 12, margins of 1 inch, Times New Roman, Align Left):

a. Title page

b. Body of paper (please use headings)
1) Introduction
2) Trades:
The reasons why you entered into that particular trade; be sure and relate national and international events to the expected changes in prices of your futures contracts and thus to the expected profits.
3) Conclusion:
Did you make or lose money, what did you think of your experience speculating in the futures market, etc.

c. Reference page
1) Use MLA guidelines (for examples, see the following webpage: http://www.aresearchguide.com/12biblio.html

d. Appendix:
1) List of trades including:
a. commodity (i.e., December 2017 Corn)
b. dates bought and sold
c. quantity
d. prices bought and sold
e. amount gained or lost

2) Charts/Graphs (optional)

GRADING

This project will be graded as follows:

a. Title page (5 points)
b. Write a summary of your trading experiences
i. Market & Economic Analysis (80 points)
ii. Grammar (20 points)
c. Reference page (25 points)
d. Appendix (20 points)

IV. TRADING INSTRUCTIONS:

1. Your group will have a common password and account number. As instructor, I will have access to your trades and will be able to monitor your progress through the game.

2. You are required to make a minimum of ten round turns. (NOTE: This means that you must make at least five buy and five sell decisions.) The purchase or sale of two contracts of corn on a certain day is one, not two, decisions. Trade as often as you like; five is just the minimum; the more you trade, the more comfortable you will become with futures contracts. You are to close all trades by November 8th (i.e., you will offset all contracts).

3. You may start trading on September 4th and all trades must be completed by
November 8th.

4. You will have an initial capital level of $500,000 for trading. Out of this capital base you must pay commissions, post margin, and cover any losses.

5. You are not allowed to buy more capital. You may hold up to 25% of your initial endowment in any one commodity.

6. You are NOT allowed to day trade for more than half of your trades, and if you are not familiar with markets, you may not want to trade with this strategy.

7. Keep a record of all of your transactions for your personal use as you will be asked to report your trades in your written report.

Final Note:
You are free to trade in any of the futures contracts or options, and you may use limit orders, stop-loss orders, or spread orders, however, you are on your own for these. You are NOT allowed to trade STOCK, BONDS, and MUTUAL FUNDS.

The purpose of using Stock-Trak is to give you a better understanding of portfolio management. You will also learn a variety of financial instruments and their risks and rewards in the real world. The simulation will span the semester – hardly enough time for you to demonstrate your financial prowess to your classmates. Rather, the goal is a rich learning experience.

Your Goal and Measurement

Your clients have entrusted you with $1,000,000 for a period of 10 weeks. If they are satisfied with your performance, they will extend their relationship with you. They are expecting you to invest their money wisely and profitably. While your clients crave high returns, they also enjoy sleeping at night and dislike losses. Specifically, they are concerned about the following criteria with the following weights:
• Absolute return (18%): The total dollar increase in the portfolio over the ten week period
• Risk-adjusted return (23%): The return on the portfolio taking into account the level of risk assumed by you, as measured by the Sharpe ratio
• Maximum draw down (23%): The largest dollar decrease in the portfolio from peak to trough during the ten week period
• Number of days to recover from maximum draw down to high-water mark (18%): The high-water mark is the peak value of your investment portfolio over the period
• Number of days that returns are negative (18%)
Your clients are also evaluating other portfolio managers, all of whom happen to be in the FnEc 261 class (amazing coincidence). At the end of the ten-week trial period, they plan to rank order each of the portfolio managers on the criteria above, weighted by the weights above, to determine the best portfolio manager. A ranking of 1 indicates first place. Therefore, the lowest score will identify the best portfolio manager.

Selecting Your Team

You have the choice of managing your portfolio yourself or teaming with one other classmate for the Stock-Trak experience. If you are new to investments, having a partner to help you and challenge your thinking may be beneficial. Your choice.

Schedule

Date Event
1/27 Stock-Trak opens for trading
Practice trading for the next two weeks
2/92-3 pg. Philosophy, Process and Portfolio Statement Due
Competition begins, accounts reset to $1 million
4/20 Stock-Trak trading ends
4/22 3 pg. Final Stock-Trak Debrief Paper due

Practice for Two Weeks

Notice that Stock-Trak is open for trading on 1/27/10, but the competition does not begin until 2/9/10. I encourage you to use the two-week trial period to fully understand the software, try some strategies, and get a feel for the market. Your portfolio will be evaluated beginning on 2/9/10. It will be reset to $1 million on that date.

Portfolio Management Constraints

• Each position you take in an asset must be a minimum of 5% of your assets and a maximum of 10% of your assets.
• Cash must not exceed 20% of your portfolio at any time. We want you invested, not sitting on the sidelines.
Philosophy, Process and Portfolio Statement
This 2-3 page double-spaced paper is due on 2/9/10. Ideas for a PPPS are posted on OAK under Stock-Trak. In addition to your philosophy and process, please include the initial positions for your portfolio and your allocations to each position within the constraints above.
Sources of Information for Investors
Sources that you may find to be particularly valuable for your research include:
• Yahoo Finance: finance.yahoo.com
• CNBC: http://www.cnbc.com/
• Wall Street Journal: www.wsj.com
• New York Times: www.nyt.com
• Investopedia: www.investopedia.com
• Walker Management Library: Walker Management Library Research Links for Managerial Studies Students

I encourage you to e-mail Jeff Berry jeffrey.s.berry@vanderbilt.edu with questions regarding Stock-Trak and/or advice about your portfolio.

Final Stock-Trak Debrief Paper

A three-page, double-spaced paper about your Stock-Trak experience will be due at the end of the semester. Please address the following:
• Which positions exceeded your expectations? What factors created the gap?
• Which positions underperformed for you? What factors created the gap?
• What are the key things you learned from your Stock-Trak experience?
• How will your Stock-Trak experience influence your personal investing in the future?

SECURITY ANALYSIS PROJECT

The requirements of the security analysis project are the following:

1. form a team of three students for the project
2. as a team choose a stock from the attached list of companies
3. complete an analysis of the stock to determine its acceptability as an investment
4. present your formal analysis and investment recommendation to the class
5. submit the analysis and recommendation to the instructor in the form of a research paper

The basis for your team’s recommendation should be a fundamental analysis of the company and the stock as an investment. You may want to extend the analysis by including a technical analysis of your stock – charting the price, volume, indicators, and so forth. I encourage your creativity in this project. You must remain scientifically objective and not identify with or become an advocate for the company you are analyzing.

Your presentation and written report must have the following minimum content:

  1. A description of the company, its products and services, recent events that are relevant to the valuation of the company, and recent trends in sales and earnings.
  2. An analysis of current macro-economic and that are relevant to the company. You might consider discussing current monetary policy, interest rates, inflation, business cycle conditions, and any other macroeconomic subject that is relevant to value of the company you choose.
  3. An analysis of stock market conditions including recent returns on stock market indexes and average valuation ratios such as P/E ratios of stock market indexes.
  4. An analysis of the industry, i.e., degree of competition, growth of industry-wide sales, profitability of competitors, life cycle stage of the industry, Porter’s five factors, and P/E ratios of competing companies.
  5. A complete analysis of the company’s financial statements for a minimum of the most recent three years of available data including a comparison of the company’s ratios to most recent year’s peer company average ratios. Complete the ratio calculations yourself. Do not copy them from another source.
  6. A pro forma income statement analysis that includes a forecast of revenue for the coming year, major cost and expense categories, earnings, earnings per share, and dividends. Rely on your own forecast. Do not base your analysis on a sales or earnings forecast from a secondary source such as Value Line.
  7. A valuation of the stock or a range of values that would provide a basis for an investment decision. Include the assumptions you make and your calculation steps. You may calculate the stock’s required return from an SML or APT equation.
  8. An unambiguous buy or sell investment recommendation based on your analysis.

You may add content to the list above, but do not omit any of items 1 through 8 from your paper. Your team’s presentation should include relevant charts and graphs, but be sure you discuss the relevance of those exhibits in your paper if you present them. You may use Power Point for the presentation with the computer data projector.

In order to be complete, your paper must also include the following:

  1. complete citations of sources within the narrative of the paper;
  2. a complete bibliography or list of references presented in a style among those that are made available by the Coates Library at http://lib.trinity.edu/research/citing/index.shtml;
  3. a copy of the company’s most recent balance sheet and income statement from the company’s most recent annual report to shareholders.

A paper without citations is incomplete and will will receive a grade of F. If there a citiations that are missing, I will give you an opportunity to add them to your paper and grade the paper as a late submission. If you have any questions on how to cite a source, please ask me for assistance. Your word-processed, error-free paper is due in my office no later than 5:00 p.m. on the day of the presentation. Late papers will be penalized a letter grade per day. I do not accept emailed papers. The length of your paper should be about 15 double spaced pages of 12 point type exclusive of references and appendix documents.

Among your many references there must be references to the following sources: the company’s most recent annual report to stockholders, the most recent Value Line analysis of the company, S&P Industry Survey report on the industry, and an S&P Outlook report on current and expected economic conditions. Both Value Line and S&P are accessed through the library’s website.

Finally, this is a pledged assignment for all team members, and your paper must be original and not reused from any other course without my permission.

The class will evaluate the presentations including whether they agree with your recommendation. Members of the teams will evaluate each other, and I will grade the papers. A student’s grade on the project is the weighted average of the presentation grade (1/3) and the grade on the paper (2/3). Peer evaluations may be used by the instructor to adjust project grades or final grades for individuals.

Participation in this project is not optional, and the instructor reserves the right to adjust individual grades on the project to reflect participation. A student who is not a full participant in the security analysis project may be dropped from that team and given a grade of zero on the project.

Click Here to see how this project fits in to the full course.